SHOPEE Prescribe ‘Laughter Medicine’ Online

This online medicine is available by Comedian Harith Iskander who joins the Shopee Celebrity Squad via The Joke Factory (TJF).

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With so much going on in our lives: chasing for weekly targets, attending endless meetings and cleaning the house after a long day at work, some of us may have forgotten how to take a break, let alone laugh. Research and studies have also shown that there is a correlation between ‘laughter’ and ‘health’, the former having positive effects on the latter.

To encourage Malaysians to let down their hair more and have a good laugh, Harith will be joining the Shopee Celebrity Squad and opening The Joke Factory (TJF) official store on the platform. He joins the likes of Dato’ Sri Siti Nurhaliza Tarudin, Dato’ Seri Dr. Hajah Vida, Scha Alyahya & Awal Ashaari, Ummi Nazeera, Shuib Sepahtu and Siti Sarah who also have their official stores on Shopee.

At the TJF official store, Shopee users will be spoilt for choice with the selection of daily shows they want to watch before purchasing the show tickets, fuss-free. The store will soon sell merchandise as well as food packages to offer Malaysians the ultimate comedy experience.

The Joke Factory in Publika Shopping Gallery, Kuala Lumpur, was introduced by Harith and his wife Dr. Jezamine Lim Iskander in August 2018. Lauded to be Malaysia’s Premiere Comedy Venue, it offers Malaysian-styled entertainment of international quality as well as food and beverage so the audience will have the best of both worlds. Apart from English, it also hosts comedy in Bahasa Malaysia, Tamil, Cantonese and Mandarin.

It is also at that venue where the launch of TJF by Harith Iskander official store on Shopee was held, witnessed by invited guests and the media. They also got a treat from the man himself, breaking into fits of laughter as he performed his jokes and antics on stage.

Harith has grown from a comedian into a world-recognised humour pundit, placing Malaysia on the international comedy map twice. He not only won Laugh Factory’s “Funniest Person In The World” 2016 competition but is also the first Southeast Asian comedian to have his own original comedy special “I Told You So” on Netflix.

“It has always been my mission to spread laughter in more ways than one to Malaysians. My wife and I are constantly seeking exciting ways to keep the local entertainment scene fresh and relevant. We are every bit excited to join the Shopee Celebrity Squad that has a line-up of amazing celebrities who are also selling their products on Shopee. Going on Shopee also allows us to reach out to its 16 million users, further bridging us and Malaysians as we continue to work towards spreading joy, laughter and humour in their lives. We look forward to having a fun-filled and long-term collaboration as we grow together in offering Malaysians the best there is,” comedian and TJF co-founder Harith Iskander enthused.

The Shopee Celebrity Squad was launched in May 2018 to allow fans and Shopee users to officially purchase curated products from their favourite celebrities with convenience. To date, there are more than 20 celebrities on board with more joining the family in months to come.

With the aim of growing their brand’s exposure, the Shopee Celebrity Squad will utilise an array of marketing channels including the in-app portal, social media and more. Aside from providing a digital platform for the celebrities to feature their brands, Shopee also partners with the celebrities on various offline activities that brings fans and celebrities closer. This include meet and greet sessions, roadshows and events.

“Through these various initiatives, Shopee has helped boost sales from participating stores by up to 10 times. As a testament, SIMPLYSITI by Dato’ Sri Siti Nurhaliza Tarudin saw an uplift in orders, an increase of over 112% during the Shopee 9.9 Super Shopping Day as compared to a normal day. During the global Shopee 11.11 Big Sale, the Shopee Celebrity Squad stores received an average 7 times uplift in traffic compared to a normal day. With Harith’s The Joke Factory making its debut on the platform, Shopee is able to add another dimension of products to its users. Our users will be thrilled to know that they can receive updates on the latest laughs as well as attractive promotions The Joke Factory will be offering through the platform,” said Rachel Tan, Marketing Lead, Shopee Malaysia.

The show tickets on The Joke Factory official store on Shopee will be available 20 December 2018 onwards for upcoming shows in 2019 as the shows this year have already ended.

To grab special deals in conjunction with the launch, Shopee users will stand to enjoy a 30% off, capped at RM20, on show tickets from 20 December to 27 December 2018.

Just enter the promo code HARITH20 before making the payment; limited to one code per user.

For information, visit https://shopee.com.my/thejokefactory.os

About The Joke Factory

The Joke Factory is set to become the premier stand-up comedy venue in Asia featuring local as well as international comedians. Apart from serving as a vibrant hive for live comedy activities in the Klang Valley, the Joke Factory aims to stand as a communal hub for Comedy & Arts Education as well as a youth movement centre to promote social responsibility programmes in the effort to create a philanthropic purpose behind its establishment. It also aims to support developmental and awareness programmes surrounding social issues concerning special needs kids, the underprivileged as well as prevailing health issues affecting communities today.
About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice.

Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Greater Southeast Asia. Sea’s mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

For Shopee media enquiries:

Write to pr.my@shopee.com or call
Sharon Roberts at +6018 917 2764 / Shaun Patrick at +6016 616 0797.

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