HONOR Newest Addition: Honor 20 Lite Is Now In Malaysia

HONOR announced  the latest addition to the HONOR series, the HONOR 20 Lite is launched in Malaysia!

 

HONOR 20 Lite Phantom Blue & Phantom Red

Thoughtfully designed for the way we connect, communicate and express ourselves through images and videos, the HONOR 20 Lite is packed with HONOR’s industry leading smartphone cameras: a triple-lens rear camera, wide-angle lens, and breakthrough 32MP selfie camera that helps users make the most of every moment, along with a comprehensive list of top features.

 

HONOR 20 Lite launch

“To better meet young people’s needs of technology, design, personal expression and community engagement, we are committed to delivering the latest premium features at an accessible level for them,” said George Zhao, President of HONOR.

“Aware of the unique way the young people want to express themselves, HONOR is working tirelessly to refine its camera capabilities. The pioneering 32MP front camera and triple-lens camera system in the HONOR 20 Lite have been created for the socially active and highly visual generation to help them capture the most precious moments in life effortlessly and co-create a new lifestyle together.”

Recognized for innovative devices with advanced features and a well-placed marketing strategy, HONOR not only reigns supreme in its home country as the No.1 smartphone e-brand, but achieved remarkable results overseas with a 170% growth in global sales in 2018.

In 2018, HONOR was a Top 5 smartphone brand in market share in Russia, Finland, Germany, Italy, France, Saudi Arabia, United Arab Emirates, Ukraine and Czech Republic, based on a GfK report. In Europe, HONOR has experienced an explosive growth in sales volume since its entry, with a 200% increase in the UK and 500% increase in Spain, according to market-level data.

“The smartphone evolution is moving at a fast pace, and with competition so stiff, brands will need to constantly innovate to cater to changing consumer demands while remaining competitively priced. We commend HONOR for introducing yet another quality smartphone to the local market, this time with wide-angle lens and an industry-leading selfie camera, so that you look your best in every shot. This also reflects our beliefs in providing affordable products without compromising quality, or making luxury goods more accessible to Malaysians, looking at how costs are on a constant rise. We are privileged to be a partner in this HONOR 20 Lite exclusive launch as well as the HONOR Super Brand Day which offers users the best of HONOR when they shop on Shopee. We look forward to working closely with HONOR to offer Malaysians an excellent service to stay connected with one another,” said Ian Ho, Regional Managing Director, Shopee.
Key features of the HONOR 20 Lite

Triple-Lens Camera to Capture What You See

The HONOR 20 Lite’s 24MP primary camera captures the view with breath-taking realism, rich in detail, sharpness and colour. With the f/1.8 wide-aperture lens and the Quadra CFA sensor, the camera system boosts light sensitivity and lets more light pass through, allowing for epic shots in low-light environments.

The 120-degree ultra-wide angle lens is a feature you will only see in premium smartphones. You will be able to capture the full scene (e.g. iconic buildings, full view of long beach, panoramic city view), regardless of where you are.

To elevate the photography game, the Super Night Shoot mode effortlessly produces silky smooth night shots without a tripod, while the AI multi-scene recognition, capable of recognizing 22 categories of objects and 500+ scenarios, helps you create professional-grade photographs with ease.

Breakthrough 32MP Selfie Camera

The HONOR 20 Lite’s AI-enhanced 32 MP selfie camera is HONOR’s best front-facing camera setup yet. It takes selfies to another level, effortlessly converting selfies into 2.3×1.7m-sized celebrity posters without compromising details. The built-in AI beauty algorithms intelligently touch up selfies based on gender, age and skin tone, creating the most perfect yet natural look you could ever want.

With the AI backlighting imaging technology, the HONOR 20 Lite’s selfie camera makes sure the most flattering amount of light is well-captured under any conditions – be it backlight, sidelight or front light. The impressive lighting capabilities are made possible by the flawless combination of a 32MP ISO-enhanced lens, the screen ring light-filling technology and the Quadra sensor.

Impeccable Experiences across All Dimensions

The powerful combination of hardware and software delivers an upgraded and flagship-like experience that helps you get the most out of everything you do – all in your palm.

The HONOR 20 Lite is an exquisitely-crafted art piece in an avant-garde gradient design that comes with two beautiful finishes –Phantom Blue and Phantom Red. It is ergonomic with a 3D curved body and rounded corners. With a minimalist dew-drop notch and an over 90% screen-to-body ratio, its 6.21-inch FullView HD screen creates an immersive entertainment experience.

The HONOR 20 Lite is powered by a Kirin 710 chipset that delivers a seamless and fast experience, comparable to that of a flagship smartphone. The 4GB RAM further enhances the processing speeds, while 128GB storage enables you to keep your favourite moments and bring all the hit TV dramas on-the-go.

Based on the EMUI 9.0 operating system, the HONOR 20 Lite enables a smarter life. The EMUI 9.0, optimized by the latest Android 9 system, represents an overall software upgrade that features a concise user interface, enhances data management system and optimises user experience. Not only is it your dedicated, caring personal assistant that counts calories in every meal with just a scan of the food, but also your public library that answers all of the questions.

Availability

In conjunction with the launch, Shopee will be organizing a Super Brand Day from 22 April to 26 April 2019, offering deals on selected HONOR products.

The HONOR 20 Lite 4GB RAM + 128 GB ROM will be available exclusively on Shopee and HONOR’s website hihonor.com/my beginning 24 April 2019, pricing at RM949.

First 500 purchases of the HONOR 20 Lite made on Shopee will be entitled to a branded drawstring bag and RM30 worth of Shopee Coins, while the subsequent 1,000 purchases will be entitled to an HONOR gift box and RM30 worth of Shopee Coins. Meanwhile, the first 50 purchases made on hihonor.com/my will be entitled to an HONOR gift box.

The HONOR 20 Lite will also be available at HONOR Experience Stores nationwide beginning 26 April 2019. The first 500 purchases will be entitled to a branded drawstring bag.

HONOR 10 LITE, The First Ever Dewdrop Design

Yes, it is officially in Malaysia NOW!

HONOR’s latest device that comes with the brand’s first ever dewdrop design and a 24MP AI-front camera.

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Priced accessibly at RM749, those interested can purchase the new HONOR 10 Lite in Sky Blue and Midnight Black colors exclusively on HONOR Malaysia’s official Lazada store and hihonor.com/my starting 10AM on the 9th of January.

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Fans can also look forward to the 3+64GB higher spec models which comes in Shiny Red and Sapphire Blue. Priced at RM799, these two models will be made available in Malaysia at a later date.

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Additionally, HONOR’s latest Band 4 series was also introduced at the launch event. The HONOR Band 4 is priced at RM149, while the HONOR Band 4 Running costs RM79 – both of which will be on sale on the same day and time on hihonor.com/my. Those who are keen to purchase are urged to act quickly as the HONOR Band 4 series come in limited quantities.

Zhao Zhiwei, Head of HONOR Malaysia, said,

“To welcome a brand new year, we are proud to introduce a new stylish model to Malaysian shores. We want to usher in the year on a positive note and we hope that this is a good indication of more to come from us to our Malaysian fans this year.”

HONOR’s ‘Lite’ series is in its own trendsetting league. Equipped with one of the most stylish and unique gradient-colored back designs ever produced, this fashionable series is a product of the latest trend and state-of-the-art smartphone technology, a truly perfect device made for Malaysians.”

Keeping you #24HrInStyle

Following our devotion towards selfie photography in the HONOR 9 Lite and HONOR 10, the HONOR 10 Lite pushes the boundaries of taking selfies even further.

  • HONOR 10 Lite’s AI technology levels up the selfie game with eight real-time scenario recognition. The AI-powered algorithm identifies different scene types instantly, allowing the camera to enhance your facial features and the background by modifying the exposure time. Supported by 3D facial recognition and AI beauty functions, the device can customize beauty effects based on your age, gender and skin tone, only exposing the best and most beautiful version of you in every shot.
  • Like its predecessors, its 4-in-1 light fusion technology allows the HONOR 10 Lite to capture more light in low-lit conditions. The 3D portrait lighting offers five different lighting effects, making every shot a cover shot.
  • The HONOR 10 Lite comes with a chipset that might sound familiar to everyone – the Kirin 710, which is a 64-bit octa-core mid-range performance mobile chipset. Its rear design is made from eight layers of shimmering material for a dazzling visual effect. The vibrant gradient color choices include the newly introduced Sky Blue, Sapphire Blue, Shiny Red and classic Midnight Black inspired by the light and color of the sky at different times of the day
  • Furthermore, the HONOR 10 Lite is equipped with the latest GPU Turbo 2.0 update and EMUI 9.0 operating system to further boost its graphic-processing capabilities within a 2340 x 1080p FHD display screen. These features allow the HONOR 10 Lite to perform better and enhances productivity, while being powered by a 3400mAh battery for long-lasting device usage.

HONOR’s First Dewdrop

Influenced by the latest trend, the HONOR 10 Lite is the first HONOR device to spot a dewdrop design which allows for a larger screen-to-body ratio at 90% and a 19.5:9 bezel-less display.

Personalize Every Running Experience

Also launched along with the HONOR 10 Lite are the HONOR Band 4 and HONOR Band 4 Running.

The HONOR Band 4 is your trusted health companion which comes with a multisport function. It also recognize swim strokes, record swimming speed, distance, calories, and more! Featuring a full touch screen display made entirely of 2.5 D glass, the HONOR Band 4 watch face is sturdy and resistant to scratches. Explore a variety of workout types available to cater to your fitness needs such as outdoor running, indoor running, outdoor walking, outdoor cycling, swimming and many others!

The HONOR Band 4 Running on the other hand, is designed to be versatile so you can switch between two different wearing modes instantly – use the wrist mode for a trendy look, or turn your running shoes into a smart workout companion; attach the band body to your shoe buckle to switch to Foot mode. Make running personal with the HONOR Band 4 running, built with the new six-axis sensor and an upgraded running posture monitoring algorithm which raises the accuracy of running distance measured to over 95%.

The HONOR Band 4 comes in Black while the Band 4 Running comes in Red and Green, with both sold exclusively on hihonor.com/my.

Grab it while it’s Hot

The HONOR 10 Lite will start selling exclusively on HONOR Malaysia’s official flagship store on Lazada and hihonor.com/my.

To further increase the excitement, HONOR is offering the HONOR 10 Lite at a crazy price of RM 699 for all purchases made on 9 January 2019 via HONOR Malaysia’s official flagship store on Lazada and hihonor.com/my.

But wait, there’s more! Orders made only via HONOR Malaysia’s official flagship store on Lazada will be entitled to express delivery* and consumers who purchase the device before 1pm on 9 January will receive the device on the same day. Orders between 1.00pm – 11.59pm however, will receive packages the following day.

*Limited to the first 500 deliveries in Klang Valley only.

Don’t miss out! Stay tuned to HONOR Malaysia’s official flagship store on Lazada via https://www.lazada.com.my/shop/official-honor-store/ or drop by http://hihonor.com/my for more exciting updates and deals that are coming with the HONOR 10 Lite.
Watch out for the massive line-up of HONOR 10 Lite’s first sales deals, tips & tricks to taking attractive selfies and more, courtesy of HONOR Malaysia, to give you the most holistic perfect 10 selfie experience.

For more information on the launch of the HONOR 10 Lite, HONOR Band 4 and Band 4 Running, or HONOR Malaysia, please visit HONOR’s official e-commerce website and information portal at http://hihonor.com/my, or drop by their official Facebook page at https://www.facebook.com/HonorMY/ for more exciting updates.

 

honor Malaysia Introduced the X-traordinary 8X

After weeks and weeks of anticipation, this new device with a 6.5-inch, 91% screen-to-body ratio FullView display finally hits Malaysian shores!

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Present during the launch event were official honor Malaysia brand ambassador, famous homebred singer-songwriter and rapper, SonaOne, alongside popular local TV personality Zizan Razak, the official ambassador for honor 8X.

Living up to the spirit of its tagline “Beyond Limits”, honor 8X offers users a device that provides an unrivalled technology and a supreme lifestyle companionship experience at only:

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RM949

“We had a great year in 2018, and we would like to end the year on a positive note with the honor 8X. The honor 8X is an exceptional technological advancement towards a truly borderless FullView display. With a very competitive 20MP-strong rear camera and our latest GPU Turbo technology embedded into the device, honor 8X manages to cover all the bases of a day-to-day usage for any smartphone user, no matter the gender, profession, hobbies and interests,” said George Zhao Zhiwei, Head of honor Malaysia.

In conjunction with the launch of honor 8X, the brand also took the opportunity to introduce a special collaboration with Suriana Welfare Society Malaysia, a non-government, not-for-profit child protection organization which promotes and protects the rights of children. The collaboration aims to empower and inspire the next generation to live the moment and achieve their dreams. This initiative is driven through collaborative art with the theme “The Braves”.

Honor was created to meet the needs of digital natives through unrivalled products and unbeatable values, and is rapidly becoming a youthful, innovative, and trendsetting brand across the globe. To live up to our brand spirit and the tagline ‘Beyond Limits’, we want to co-create value and empower the youth through this meaningful collaboration. Together with Suriana, we urge members of the public join us in empowering the next generation to take their destinies into their own hands,” said Zhao.

More Screen Space, Better View

For the first time ever, the honor 8X comes with:

  • a seamless HD FullView screen, with advanced chip-on-film (COF) technology and special antenna design
  • With only 4.25 mm of the bottom border size, the honor 8X simply provides more screen space for the user to enjoy every bit of graphic that is projected from the device. The 91% screen-to-body-ratio means that every bit of the screen is utilized to ensure the user could get a larger view even though the size of the phone body remains the same
  • With a nearly borderless design, the 6.5-inch device shows visuals in a 1080P High Definition display, offering an enhanced video quality in a cinema-like experience. The device covers 85% of the NTSC colour gamut and supports a split screen mode, with a Unique Eye Comfort Mode Certified by TÜV Rheinland – which equals to a larger screen that reduces eye fatigue!

A Powerful Performance

The honor 8X comes with a chipset that might sound familiar to everyone – the Kirin 710, which is a 64-bit octa-core mid-range performance mobile chipset. It is complemented with a 12nm Cortex-A73 generation-based SoC and a Mali G51 GPU that offers a 130% increase in GPU performance and 75% increase to the CPU single-core performance.

Following in the footsteps of previous honor models, the honor 8X also comes with the spectacular GPU Turbo. The graphics-enhancing technology, which was previously only available on honor flagship devices, along with EMUI 8.2 system, will ensure better graphic-processing technology and less power consumption for your device, if the 3750mAh enhanced battery life was not already enough for you.

Great photography quality

The new honor 8X is equipped with not only a dual-lens, 20M + 2M, F/1.8 aperture rear camera, but also a modern AI Camera Technology which recognizes 22 different categories and 500 scenarios in real-time, then optimizes camera settings and enhances photo quality based on what you are shooting.

Furthermore, the honor 8X also features the 3D portrait lighting technology that allows users to further beautify photos that already has an accurate ‘bokeh’ effect from the 3D portrait lighting technology. Combined with the 16MP front camera that has an enhanced-ISO with 4 Cell fusion technology and multi-frame image processing, the new device will promise users for covering every aspect of photography.

Extraordinary offers up for grabs!

Early purchasers of the honor 8X will receive exciting gifts*:

When: 12 Oct (ONE DAY PROMOTION ONLY)

Location:

1. Hihonor-When you buy honor 8X, you will get:

  • One unit of honor Band 3, one unit of Special Gift Box, one unit of honor 8X Flip Cover, Hihonor voucher RM100

2. Shopee-When you buy honor 8X, you will get:

  • One unit of honor Band 3, one unit of Special Gift Box, one unit of honor 8X Flip Cover, Hihonor voucher RM100, Shopee Coin RM50

When: 13 – 14 Oct

Location : MyTown Cheras, Prangin Mall, Penang and Sutera Mall, Johor Bharu. Buyer will get:

  • One unit of honor Band 3, one unit of Special Gift Box, one unit of honor 8X Flip Cover, RM50 Hihonor voucher, one unit of honor backpack (Worth over RM500 in total)

*Free gifts available in very limited units, while stocks last. Terms and Conditions apply.

Customers could also receive free gifts worth up to RM266 that includes an honor Band 3 and an honor 8X Flip Cover in selected honor stores nationwide, limited to 20 units per store*.

To find out more, please visit this link: http://bit.ly/8Xpromoparticipatingstorelist.

For more information on the new honor 8X, its promotions and other innovative gadgets, please visit honor’s official e-commerce website and information portal at :