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realme 3 Pro & realme C2 Is Now in Malaysia

Realme Malaysia Unveils the Speed King, realme 3 Pro & Entry-level Value King, realme C2.

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“The products showcased raise the bar in style and performance. At realme, we are proud to provide high-quality experiences for young people. The smartphones enable Malaysians to enjoy the benefits of Power and Style with two cutting-edge, high-performance devices,” said Tiffany Teh, Brand Manager, realme Malaysia.

“The world of consumer electronics is a very competitive space. As such, the onus is on brands to consistently rise above mediocrity through deep research as well as hardware and software development. At the crux of it all, brands need to listen to consumers feedback and understand their concerns to create a desirable product that answers those demands.

Ian Ho, Regional Managing Director, Shopee:

We commend Realme for being able to do just that despite being a young brand. Their aggressive and agile nature have also propelled them forward as a strong contender, especially in the affordable smartphone segment of the market. The all-new Realme C2 takes an even deeper dive into what this emerging brand can offer to the youth, and we expect the phone to sell very well on Shopee,”

realme 3 Pro:

Speed Up To The Next Level

Realme’s latest flagship for the youth, realme 3 Pro offers exceptional performance in terms of battery life, screen clarity, imaging and design. Available online exclusively on Lazada Malaysia, it provides users with a flagship-level experience thanks to its innovative and leading-edge technology and quality design.

Powerful chipset plus high-capacity battery with VOOC 3.0

From day one, realme has met the core needs of young users through continuous technology development and innovation. The realme 3 Pro’s performance has been fully upgraded with its 10nm production process Snapdragon 710 processor and Kryo eight-core architecture, allowing realme 3 Pro to achieve a clock speed of up to 2.2GHz. The Adreno 616 GPU guarantees real visual sense and advanced 3D image rendering for a better gaming experience.

In terms of battery life, realme 3 Pro is equipped with a high-capacity 4045 mAh battery – enough to meet the needs of even heavy users, and a huge advantage in its price range. At the same time, its CABC (Content Adaptive Backlight Control) can increase total battery life by 5 to 10%.

The realme 3 Pro comes fully equipped with VOOC 3.0 flash charge technology. With its 20W (5V4A) charger, a dying battery can quickly be brought back to life. Compared to the realme 2 Pro, the VOOC 3.0 flash power of realme 3 Pro cuts charging time in half, going from 0 to 50% in just 30 minutes or fully charging in just 80 minutes.

Based on a testing at the realme lab, 10 minutes of charging time gives users 5 hours of talking time.

Super Nightscape modes
In terms of imaging, realme 3 Pro uses a combination of IMX519 16 MP main camera + 5 MP secondary camera, with 1.22 um single pixel size, 1/2.6 inch sensor size, and f/1.7 large aperture, which is on par with imaging in the flagship segment.

The Super Nightscape has been further optimized based on the highly-acclaimed realme 3, which greatly enhances exposure in extreme low light conditions, enhancing phone usability under extreme dark conditions by adjusting highlights and shadows for more detail, as well as controlling photo noise to enhance the overall purity of the photo.

AI technologies with scenes in photos are recognized and optimized accordingly into a larger dynamic range, with more enriched details in highlighted parts and shadows creating a balanced exposure. Also, with the newly-configured Ultra HD mode uses multi-frame synthesis technology, allowing multiple pictures of 16 million pixels each to be synthesized into one ultra-HD picture with 64MP – a bigger size for more beautiful images in better quality.

realme C2: Mega Display Mega Battery

The next entry-level value king, the realme C2, which is available online exclusively on Shopee Malaysia, combines the best of design and performance in its price segment.

Shine Bright Like A Diamond
Realme is proud to bring its classic diamond-cutting design for the realme C2, which now features a smudge-free design. The laser cutting technology used make the patterns and cuttings have different reflection effects. Beneath such stunning reflections are three layers of paintings and pearl articles. These efforts combine together make the realme C2 a more exquisite and shining diamond compared with previous generations.
Dewdrop Display For An Immersive Viewing Experience
The realme C2 adopts an immersive 6.1-inch HD+ dewdrop screen with an 89.35% screen-to-body ratio. The phone uses curved lines at the dewdrop area, instead of straight lines and angles, making the screen more exquisite, beautiful and elegant.

With a massive 4000 mAh battery, multiple charges during the day is history. The high-capacity battery coupled with the Helio P22 processor, provides lasting battery endurance for the day.

13MP + 2MP AI Dual Camera
The AI powered dual camera setup with Chroma Boost produces perfectly balanced pictures. It also comes with Bokeh Effect to help you take perfect portrait shots, and also supports 1080p video recording and Slo-Mo video. The phone also sports a 5million pixel front camera, to provide selfies with better definition and improves the HDR range in low light and backlight environments, making every detail clear in any kind of environment.

Collaboration With Youth Lifestyle Brands

At realme, youth means boundless possibilities and that the voice of young people should be heard by the world. The brand remains committed to its vision of letting the world see the power of young people, and is announcing today its partnership with two youth-oriented lifestyle brands, mmm stu6io and 2D Bubble Tea Cafe.

Availability and Price of realme 3 Pro and realme C2

Realme 3 Pro :

4GB RAM+64GB ROM Carbon Grey, Nitro Blue, Lightning Purple RM 899
1. First Online Sale Exclusively On Lazada: 15 May at 10 AM
*With exclusive gift – portable fan. While stocks last.
2. Offline Sale at over 1,500 realme Dealers On 18 May
6GB RAM+128GB ROM Carbon Grey, Nitro Blue, Lightning Purple RM 1099

Realme C2:

2GB RAM+16GB ROM Diamond Blue RM 429 1. First Sale at over 1,500 realme Dealers on 18 May
2. Online Sale Exclusively On Shopee: 21 May at 9 AM
* With every purchase of the realme C2 (2GB + 16GB) on Shopee, stand a chance to win an exclusive gift – realme bottle and 32 SD cards. While stocks last.
3GB RAM+32GB ROM Diamond Blue, Diamond Black RM 499

To find out more about the online sales, please visit the following links:

Lazada: http://bit.ly/rmlazada
Shopee: http://bit.ly/realmeC2shp
For the complete list of dealers, please visit https://myrealme.my/locate-us/
find out more about our range of smartphones, feel free to visit https://www.realme.com/my/

VIVO Introduced Limited Edition V15 Blossom Pink

Vivo has unveiled an additional stunning new colour to their best-selling smartphone series, the V15, in Blossom Pink.

The limited edition smartphone will go on sale on 18 May 2019 onwards at a price of RM 1,299. Each purchase of the Vivo V15 Blossom Pink comes with an exclusive pink humidifier.

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Furthermore, to celebrate the launch of the V15 Blossom Pink limited edition colour, Vivo has teamed up with SimplySiti for a special offer to their fans.

The first 1000 purchasers of the Vivo V15 Blossom Pink at any Vivo Concept Stores will receive a SimplySiti RM50 voucher that can be used for any purchase for the new SimplySiti Red Collection.

The SimplySiti Red Collection was launched recently in conjunction with their Raya In Red Campaign. The premium range offers cosmetics products with anti-aging benefits for a more youthful look as it uses an innovative formula that combines Korean Technology with Korean Red Ginseng Extract for firmer-looking appearance and to smooth out early signs of aging.

“Our team at Vivo Malaysia is always very engaged with our fans and we try our best to deliver products that will satisfy the market’s demands. I am delighted that our V15 series has been very successful so far and we hope that we can continue to work closely with Dato Sri Siti Nurhaliza and her fans”, Vivo Malaysia CEO Mike Xu.

The Vivo V15 Blossom Pink shares the same specifications as the V15, which comes with the world’s first 32MP Elevating Front Camera that provides a better experience on selfies while its Ultra FullView Display brings you a wider view and perspective.

It is also equipped with the AI Triple Camera that comes with 24 million photosensitive units in the main camera, 8MP AI Super Wide-Angle Camera, 5MP Depth Camera which helps you to capture every single moment.

The V15 Blossom Pink comes with a 6GB RAM and 128GB storage while its 4,000mAh battery extends your usage span.

As the V15 series is known to be a selfie-friendly smartphone, Vivo Malaysia also reminds their fans that there is more than RM 100,000 in cash and prizes up for grabs in their “Vivo V15Pro Top Influencer – 32MP Perfect Selfie” contest.

Further information is available on http://www.facebook.com/VivoMalaysia

Another contest that is currently being organized by Vivo Malaysia is the PUBG Mobile Malaysia National Championship 2019 (PMNC 2019) with a total of RM114,000 in the prize pool to be won. Registration is now open and the Kuala Lumpur qualifying round will be on the 01 June 2019 at Sunway Velocity Mall.

For more details on the PUBG Mobile Malaysia National Championship head on over to http://www.pubgmobile.com/MY/PMNC2019/

HONOR Newest Addition: Honor 20 Lite Is Now In Malaysia

HONOR announced the latest addition to the HONOR series, the HONOR 20 Lite is launched in Malaysia!

Thoughtfully designed for the way we connect, communicate and express ourselves through images and videos, the HONOR 20 Lite is packed with HONOR’s industry leading smartphone cameras: a triple-lens rear camera, wide-angle lens, and breakthrough 32MP selfie camera that helps users make the most of every moment, along with a comprehensive list of top features.

“To better meet young people’s needs of technology, design, personal expression and community engagement, we are committed to delivering the latest premium features at an accessible level for them,” said George Zhao, President of HONOR.

“Aware of the unique way the young people want to express themselves, HONOR is working tirelessly to refine its camera capabilities. The pioneering 32MP front camera and triple-lens camera system in the HONOR 20 Lite have been created for the socially active and highly visual generation to help them capture the most precious moments in life effortlessly and co-create a new lifestyle together.”

Recognized for innovative devices with advanced features and a well-placed marketing strategy, HONOR not only reigns supreme in its home country as the No.1 smartphone e-brand, but achieved remarkable results overseas with a 170% growth in global sales in 2018.

In 2018, HONOR was a Top 5 smartphone brand in market share in Russia, Finland, Germany, Italy, France, Saudi Arabia, United Arab Emirates, Ukraine and Czech Republic, based on a GfK report. In Europe, HONOR has experienced an explosive growth in sales volume since its entry, with a 200% increase in the UK and 500% increase in Spain, according to market-level data.

“The smartphone evolution is moving at a fast pace, and with competition so stiff, brands will need to constantly innovate to cater to changing consumer demands while remaining competitively priced. We commend HONOR for introducing yet another quality smartphone to the local market, this time with wide-angle lens and an industry-leading selfie camera, so that you look your best in every shot. This also reflects our beliefs in providing affordable products without compromising quality, or making luxury goods more accessible to Malaysians, looking at how costs are on a constant rise. We are privileged to be a partner in this HONOR 20 Lite exclusive launch as well as the HONOR Super Brand Day which offers users the best of HONOR when they shop on Shopee. We look forward to working closely with HONOR to offer Malaysians an excellent service to stay connected with one another,” said Ian Ho, Regional Managing Director, Shopee.
Key features of the HONOR 20 Lite

Triple-Lens Camera to Capture What You See

The HONOR 20 Lite’s 24MP primary camera captures the view with breath-taking realism, rich in detail, sharpness and colour. With the f/1.8 wide-aperture lens and the Quadra CFA sensor, the camera system boosts light sensitivity and lets more light pass through, allowing for epic shots in low-light environments.

The 120-degree ultra-wide angle lens is a feature you will only see in premium smartphones. You will be able to capture the full scene (e.g. iconic buildings, full view of long beach, panoramic city view), regardless of where you are.

To elevate the photography game, the Super Night Shoot mode effortlessly produces silky smooth night shots without a tripod, while the AI multi-scene recognition, capable of recognizing 22 categories of objects and 500+ scenarios, helps you create professional-grade photographs with ease.

Breakthrough 32MP Selfie Camera

The HONOR 20 Lite’s AI-enhanced 32 MP selfie camera is HONOR’s best front-facing camera setup yet. It takes selfies to another level, effortlessly converting selfies into 2.3×1.7m-sized celebrity posters without compromising details. The built-in AI beauty algorithms intelligently touch up selfies based on gender, age and skin tone, creating the most perfect yet natural look you could ever want.

With the AI backlighting imaging technology, the HONOR 20 Lite’s selfie camera makes sure the most flattering amount of light is well-captured under any conditions – be it backlight, sidelight or front light. The impressive lighting capabilities are made possible by the flawless combination of a 32MP ISO-enhanced lens, the screen ring light-filling technology and the Quadra sensor.

Impeccable Experiences across All Dimensions

The powerful combination of hardware and software delivers an upgraded and flagship-like experience that helps you get the most out of everything you do – all in your palm.

The HONOR 20 Lite is an exquisitely-crafted art piece in an avant-garde gradient design that comes with two beautiful finishes –Phantom Blue and Phantom Red. It is ergonomic with a 3D curved body and rounded corners. With a minimalist dew-drop notch and an over 90% screen-to-body ratio, its 6.21-inch FullView HD screen creates an immersive entertainment experience.

The HONOR 20 Lite is powered by a Kirin 710 chipset that delivers a seamless and fast experience, comparable to that of a flagship smartphone. The 4GB RAM further enhances the processing speeds, while 128GB storage enables you to keep your favourite moments and bring all the hit TV dramas on-the-go.

Based on the EMUI 9.0 operating system, the HONOR 20 Lite enables a smarter life. The EMUI 9.0, optimized by the latest Android 9 system, represents an overall software upgrade that features a concise user interface, enhances data management system and optimises user experience. Not only is it your dedicated, caring personal assistant that counts calories in every meal with just a scan of the food, but also your public library that answers all of the questions.

Availability

In conjunction with the launch, Shopee will be organizing a Super Brand Day from 22 April to 26 April 2019, offering deals on selected HONOR products.

The HONOR 20 Lite 4GB RAM + 128 GB ROM will be available exclusively on Shopee and HONOR’s website hihonor.com/my beginning 24 April 2019, pricing at RM949.

First 500 purchases of the HONOR 20 Lite made on Shopee will be entitled to a branded drawstring bag and RM30 worth of Shopee Coins, while the subsequent 1,000 purchases will be entitled to an HONOR gift box and RM30 worth of Shopee Coins. Meanwhile, the first 50 purchases made on hihonor.com/my will be entitled to an HONOR gift box.

The HONOR 20 Lite will also be available at HONOR Experience Stores nationwide beginning 26 April 2019. The first 500 purchases will be entitled to a branded drawstring bag.

More Than 3,000 Realme Fans Turns Up During Realme Roadshow

Realme 3 Roadshows in Sunway Pyramid Shopping Mall and Sunway Velocity Mall were colourful and exciting as we saw fans of all ages around Klang Valley visited the roadshows. Passionate fans, first-timers and families spent their weekends to get their hands on the latest realme 3 smartphone and even participated in several fun activities throughout the day.

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Dharani a/p Kaliappan, a 23-year-old realme fan and proud owner of the latest realme 3 smartphone said that,

“I really like the specification and design of the realme 3 and can’t believe that I’m able to own one for myself. I will be using it right away and the price of the smartphone is really affordable.”

“I was actually spending time with my family and friends in getting my computer done at Sunway Pyramid. While we were waiting for it to be ready, we visited the roadshow and decided to give it a try with the mini mobile game tournament. I’m really happy to be winning the game and we’re also happy that realme is offering such affordable smartphones for everyone,” said Lim Tiak Cheong, a 15-year-old boy won himself RM1,000 in cash after competing in the mini game tournament at the roadshow.

“I’m really surprised that I won the realme 3 because all I did was signing up two hours ago and I won the lucky draw. I’m thinking to give it out to my friend as a present or maybe I’ll fall in love with it later when I try it out,” said Wee How, 28 years old from Johor who won a new unit of realme 3 through a lucky draw contest.

Adding to the roadshow, visitors also participated in activities like PUBG challenge, Mobile Legends, Instant Selfie Print and mini games where they won assorted realme merchandise. To those who missed out on the realme 3 First Sale Roadshow, feel free to visit realme Image Stores at Sunway Pyramid or check out our list of retailers and distributors near you at https://myrealme.my/locate-us.

Realme has more than 1500 store as well as 21 authorised service center across Malaysia. For more on realme 3, please visit https://www.realme.com/my/realme3 and https://www.facebook.com/realmeMalaysia/

The World’s First Leica Quad Camera HUAWEI P30 Series Landed in Malaysia

Just one week after its highly celebrated global launch in Paris, HUAWEI launched the HUAWEI P30 Series in Malaysia.

HUAWEI P30 MY Launch_1

Evidently surging ahead as a tech leader and leading the smartphone industry with many “world’s firsts” in recent years, such as the World’s First Leica Dual Camera with the HUAWEI P9 Series, World’s First AI Processor Smartphone with the HUAWEI Mate 10 Series, World’s First Leica Triple Camera with the HUAWEI P20 Series and now, with the World’s First Leica Quad Camera crowned to the HUAWEI P30 Pro, HUAWEI is proving to be a record breaker in the smartphone industry.

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Featuring the innovative HUAWEI SuperSpectrum Sensor, an optical SuperZoom Lens, a new HUAWEI Time of Flight (ToF) Camera, and enhanced optical and AI image stabilisation technology, the HUAWEI P30 and HUAWEI P30 Pro can capture incredible photos and videos in every scenario, placing emphasis on the HUAWEI P Series’ DNA in design and photography.

“Last year, the HUAWEI P20 Series started a revolution in static photos and managed to retain the number one spot on the DxOMark leaderboard for a year. Today, the HUAWEI P30 Series will play a vital role in changing consumer’s expectations towards smartphone photography,” said Matthew Ng, Deputy Country Director, Consumer Business Group, HUAWEI Malaysia.

The new HUAWEI P30 Series comes fully equipped with:

a SuperZoom lens, fitted seamlessly into the ultra slim chassis
through a new periscope design, the HUAWEI P30 Series supports a high-fidelity magnification of 5X optical zoom, 10X hybrid zoom, and up to 50X zoom.
A prism element in the telephoto camera bends light at a 90-degree angle to maximise focal length while minimising camera height, allowing minimal disruption on the device design.

This expertise in smartphone photography is proven with its recent achievement of a record-high overall DxOMark score of 112 for its HUAWEI P30 Pro smartphone. True to its achievement, the HUAWEI P30 Pro is equipped with a new Leica Quad Camera System, including a 40MP main camera with the HUAWEI SuperSpectrum Sensor, a 20MP ultra-wide angle camera, an 8MP telephoto camera, the HUAWEI ToF Camera and a 32MP front camera that takes selfies to a whole new level.

“In recent years, HUAWEI has been leading the trends with numerous breakthroughs. We aim to strengthen our footprint in surging ahead as a tech leader with our continuous research and investment in technological inventions and innovations. Innovations such as the HUAWEI SuperSpectrum Sensor and SuperZoom Lens allow us to push the envelope of both photography and videography – a frontier long overdue for disruption. The HUAWEI P30 Series will set the pace for the next generation of smartphones by empowering people to capture the true beauty of the world around them through a device that fits in the palm of their hands.” added Matthew.

During the launch event, HUAWEI addressed the need for an all-scenario intelligent ecosystem by announcing the availability of the HUAWEI MateBook 13. Equipped with the remarkable HUAWEI Share 3.0 with OneHop technology, HUAWEI has solved the challenge of transferring files between Windows and Android devices by changing the way users share pictures and videos between devices. This feature solves the pain point that conventional PC makers fail to address. With OneHop, tap and share documents, images, texts, and videos between your HUAWEI P30 Series smartphones and laptops in just a single tap.

To further enhance this ecosystem, HUAWEI also announced new additions to its HUAWEI WATCH GT line-up – the 46mm and 42mm Editions – industry leading fitness and wellness tracking capabilities in a premium classic watch design. While the HUAWEI WATCH GT supports a range of indoor and outdoor fitness activities, the new HUAWEI WATCH GT 46mm and 42mm Editions now feature a ‘Triathlon’ mode will be made available via an update, in addition to the HUAWEI TruSeen™ 3.0 heart rate monitoring and TruSleep™ 2.0 scientific sleep tracking features.

Pricing and Availabilities

The new HUAWEI P30 and HUAWEI P30 Pro will be made available in Malaysia beginning 6 April 2019 in the following pricings:

Model Available Colours Version Price (Inclusive of SST)

HUAWEI P30 Pro Breathing Crystal, Aurora, Black 8GB RAM + 256GB ROM RM3,799
8GB RAM + 512GB ROM RM4,399
HUAWEI P30 8GB RAM + 128GB ROM RM2,699

Purchases of both the HUAWEI P30 Pro and HUAWEI P30 are also eligible for an extended warranty period of up to 18 months, an upgrade from the usual 12 months. Simply launch the HiCare App on your HUAWEI smartphones to activate the extension by 5 May 2019. This 6-month warranty extension – in line with HUAWEI Malaysia Warranty Policy – covers problems by various factors. Further information can be found here: https://consumer.huawei.com/my/support/warranty-policy/

For those who cannot wait to get their hands on these new devices, HUAWEI is happy to announce that pre-orders are now open!

Just log on to shop.huawei.com/my and be one of the first in Malaysia to own a device from the HUAWEI P30 Series.

Multiple Sales Locations for Fans to Get Their Hands on the Super Camera Smartphone
If you’re the kind of person who prefers to have a look and feel of a smartphone before making a purchase, fret not! This year, HUAWEI has expanded the sales locations for the HUAWEI P30 Series across its HUAWEI Experience Stores, authorised resellers, and major telco companies.

State Location

HUAWEI Experience Stores Kuala Lumpur Pavilion Kuala Lumpur
Kuala Lumpur Mid Valley Megamall
Penang 1st Avenue
Kedah Aman Central
Perak AEON Kinta City
Johor AEON Bukit Indah
Melaka Mahkota Parade
Pahang Kuantan Highstreet
Kelantan AEON Kota Bharu
Sabah Imago Shopping Mall
Sarawak The Spring Shopping Mall
Celcom Blue Cubes Selangor Sunway Pyramid
Johor Johor Bahru
Digi Store Selangor Bangsar Shopping Centre
senQ Digital Stations Putrajaya Alamanda Shopping Centre
Negeri Sembilan AEON Mall Nilai
Penang Gurney Plaza
Johor Jusco Tebrau City
Sabah Suria Sabah
Sarawak AEON Mall Kuching
Harvey Norman Selangor IPC Mutiara DamansaraCourts Kuala Lumpur Courts Malaysia Setapak

And that’s not all.

To celebrate the arrival of the HUAWEI P30 Series in Malaysia, lucky Malaysians stand a chance to receive one of 6,000 units of the HUAWEI Backup nationwide, worth RM599 each! Missed the chance to get your hands on one of these? Don’t worry! Every purchase of the HUAWEI P30 Pro also comes together with a FREE HUAWEI Snorkeling Case worth RM428, while consumers who purchase the HUAWEI P30 will receive a FREE Wireless Charging Case worth RM268.

HUAWEI Kickstarts Annual Photography Celebration

Aiming to allow HUAWEI users to explore the possibilities of next-generation visual expressions and culture, HUAWEI also officially commenced its annual photography celebration – “HUAWEI Rewrites the Rules of Photography” – during the event. The month-long contest, in collaboration with selected media platforms, encourages participation by all Malaysians to take photos using their HUAWEI smartphones to capture the best moments in life, and be in the running to win a HUAWEI P30 Pro!

With these photos, participants can also submit their entries for the NEXT Image Awards to win a cash prize of USD20,000. Joining hands with outstanding visual communities, platforms, and media to redefine the “NEXT-IMAGE” visual language as the world’s new common photography catchphrases that will open exciting, new avenues of interaction, HUAWEI promises another exciting and thought-provoking year for the NEXT Image Awards. All submissions will receive a RM50 voucher from https://shop.huawei.com/my/events/huawei-next-image-2019.html

For more information, please visit https://consumer.huawei.com/my/ or HUAWEI’s official Facebook at http://www.facebook.com/HuaweiMobileMY

Realme 3, The Trendiest Smartphone With Gradient Unibody Design

The trendiest smartphone in the mid-range segment, featuring a Gradient Unibody design: define the “young creative aesthetic” of the mobile phone industry

Image 1 (from L to R) - Tiffany Teh, realme malaysia; Joee Cheong; Hunter Wang, ; Izzue Islam, Max Wong, Lazada Malaysia; and KC Har; realme malaysia

realme Malaysia, a smartphone brand that is Proud To Be Young and is dedicated to creating high-quality experiences for young people, released its realme 3 smartphone.

Image 5 - One of two phone cases from Joee Cheong's Galaxy Inspired Collection

Now offering an exclusive discount for the realme 3 (3GB RAM + 32GB ROM) in conjunction with Lazada’s 7th Birthday Sale on 27th March 2019.

Image 2 - Models with the realme 3 smartphones

“The realme series has already sold more than 5 million units worldwide. As the latest product in the realme series, realme 3 leads the charge for the brand into 2019 and builds on the success of realme 2, realme 2 Pro and realme C1.

realme 3 represents how we continue to comprehensively upgrade performance and design, bringing new products and experiences to young consumers, and why we are their undisputed first choice in our price segment”, said Tiffany Teh, Brand Manager, realme Malaysia.

“We are happy that realme has chosen to continue their rapid growth in the Malaysian market by partnering with Lazada. Having realme onboard with us offering deals exclusive to Lazada’s 7th Birthday Sale allows us to provide our shoppers with trendy, accessible technology at great price points. It’s our birthday, but it really is your party,” said Sherry Tan, Chief Business Officer, Lazada Malaysia.

Gradient Unibody Design creates stunning looks and smoother, lighter body
realme 3 utilises Gradient Unibody Design, matched color to take the quality of whole phone to new heights, bringing the best tactile and visual experience to consumers in this segment.

The traditional “sandwich” format of screen-middle frame-back cover is abandoned, for an integrated injection moulded body, eliminating the need for a middle frame, to achieve a better grip. At the same time, it makes the whole phone look smoother and lighter, to fit perfectly in one’s hand.

In order to give young people the best visual experience, realme 3 uses gradient colour matching:

Dynamic Black-based on a two-tone black-blue scheme which goes through a three-round spraying process to achieve a natural gradient between black and blue. And the blue part uses special painting which changes with the viewing angle, appearing to shift between blue and purple. The addition of pearl powder gives the back cover a more colorful look and greater depth.
Radiant Blue-color scheme offers another visual effect, combining a mirror effect produced with the NCVM process by vaporizing a silver reflective layer onto the back cover, then spraying over a translucent blue-green ink to create a graduated colour effect.

Ultra-high screen-to-body ratio, dewdrop screen provides stronger immersive experience
realme 3, based on realme 2, has upgraded its screen from a notch screen to a dewdrop screen that integrates the front camera, light sensor and distance sensor. The handset integrates the small “dewdrop” at the top of the screen, resulting in a screen ratio as high as 88.3%.

The new realme 3 means a wider field of view, greatly improved information display efficiency, and a stronger visual immersion when browsing images and videos.

Stronger processing power

Continue reading “Realme 3, The Trendiest Smartphone With Gradient Unibody Design” →

FITBIT Announced New Products: Versa Lite Edition, Inspire HR and Inspire

These new Wearables making Health and Fitness accessible and affordable to more consumers in Malaysia

Fitbit (NYSE: FIT), the leading global wearables brand, announced availability of new products:

Fitbit Versa Lite Edition™

Fitbit Inspire HR™

Fitbit Inspire™

and soon to be launched, Fitbit Ace 2™

These wearables are designed to help make health and fitness accessible to more consumers across the globe. Consumers can choose the best device for their own journeys with leading health and fitness features at an affordable price.

Beyond devices, the Fitbit platform offers users engaging software features, access to their holistic data, and connection to one of the largest global health and fitness social networks which helps to drive positive behavior change.

Fitbit will also soon launch a major redesign to the Fitbit app so users can further personalize their dashboard, better understand their data, discover new content and more easily connect with others on Fitbit’s social community.

The wearables category continues to evolve and grow, with global shipments of wearable devices forecasted to reach 189 million units by 2022, up from 125 million units in 2018, according to IDC research.1 While growth is being driven by smartwatches, trackers are expected to remain an important part of the category overall.2

Fitbit believes this rapid growth provides a large opportunity to bring new consumers to the category by offering both smartwatch and tracker form factors that feel more accessible and are affordably priced.

Affordable, accessible products fit for everybody

Building on the success of the Fitbit Versa™ family of devices, Fitbit Versa Lite Edition™ is:

an everyday smartwatch with most of the core fitness and smart features Versa is known for, including automatic activity,
PurePulse® 24/7 heart rate and Sleep Stages tracking
15+ goal-based exercise modes
connected GPS
smartphone notifications
3 apps
4+ day battery life4
relative SpO2 sensor, which has the potential to estimate changes in blood oxygen levels and help track new health indicators about health, such as sleep apnea.
features a simple one-button
lightweight
swimproof5 design in new bold color choices for the young at heart.
At RM 768, Versa Lite Edition is Fitbit’s most affordable smartwatch yet, for users who want an attractive, versatile, and easy-to-use device with core features, actionable insights and personal guidance to motivate them to improve their health
Versa Lite Edition will be available in white, lilac, mulberry, marina blue and charcoal.11
Versa Lite Edition accessories feature materials including stain-resistant, swim-ready and comfortable classic silicone bands in six new vibrant, fashion-forward colors: marina blue, mulberry, scarlet, sunshine, lilac and charcoal. Sport-inspired hybrid woven bands (coming soon) feature eye-catching bold stripes: navy and pink, navy and mulberry, navy and orange, and black and gray
All new Versa Lite Edition accessories are compatible with the Versa family of smartwatches, and existing Versa accessories are compatible with Versa Lite Edition.
Fitbit Inspire HR™ is:

the brand’s most affordable and stylish 24/7 heart rate tracking device at RM468
packs all-day automatic activity, exercise and Sleep Stages tracking, with 15+ goal-based exercise modes
connected GPS
Relax guided breathing in a stylish, slim design
Inspire HR will be available in black, lilac and two-tone black and white;

For consumers who are new to wearables and want an even lower-cost, easy-to-use tracker, Fitbit Inspire™ is available at RM348. It has the essential health and fitness features to help consumers stay motivated, including automatic activity, exercise and sleep tracking, goal celebrations, Reminders to Move and timer and stopwatch apps to help users stay on track. Both products have a new modern, comfortable and swimproof6 design with a touchscreen display, smartphone notifications,7 and up to 5 days of battery life8 for day to night wear. Inspire is available for RM 348 in black and sangria.

Inspire HR and Inspire accessories are available in classic stain-resistant silicone in black, lilac and white, classic elastomer sangria, and in printed lilac bloom and soft pink deco. Fashion- forward accessories also include premium Horween® leather including new double-wrapped saffiano bracelets,14 stainless steel metal mesh bracelets15 and a clip option available only for Inspire; ranging from RM 68 – RM 268.

Fitbit Ace 2™ :

helps kids ages 6+ learn healthy habits at an early age and encourages them to spend more active time with family and friends
has a new swimproof design9 with a bumper to protect the screen during kid-related activities all day long
available in fun and bold kid-friendly colors and accessories that include patterned designs
debuts new animated clock faces
10 motivating challenges to keep kids moving
colorful avatars and cover photos to personalize their profiles within the Fitbit app
Additionally, parents must create a Fitbit family account in order to set up Ace 2 with their child’s account which helps them stay on top of their kids’ activities
Ace 2 will be available later in 2019 in watermelon with teal clasp or night sky with neon yellow clasp. Ace 2 accessories come in classic silicone bands in bold energetic and kid-friendly colors: grape, night sky and neon yellow, and watermelon and teal, as well as playful printed bands featuring motivational messages and active graphics designed for kids (black and white “go!” and two-toned teal “jazz”).

Innovative app update to motivate and inspire

The Fitbit app will soon receive a major redesign, giving users more ways to personalize their health journey on Fitbit. The new design will make it easier to view and understand their health and fitness stats, log data, discover new content, see their progress in Challenges, and better connect with Fitbit’s large global health and fitness social community. The update also adds Fitbit Focus, a new section found at the top of the dashboard that delivers relevant insights, messages and tips to keep users engaged, informed and motivated.

Additionally, the Fitbit Community Feed is expanding this month to more than 80 new markets in nine languages to users across Asia, Europe and Latin America. A friendly and welcoming social network that provides support, accountability and motivation from friends and other like-minded individuals, this global expansion of the Fitbit Community will enable more users to fully unlock the value of the Fitbit platform.

Pricing, accessories and availability

A wide range of sport and lifestyle accessories are available to add personal style to all four products for any activity or occasion.

Fitbit Versa Lite Edition, Inspire HR and Inspire devices will be available at

Harvey Norman
Timekeeper
Flash Gadget
All IT Hypermarket,
City Chain
Best Denki.

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