SPORTS DIRECT Introduces New Flagship Superstore

This new flagship superstore is the largest store in Malaysia with 28,000 square feet, AND when combined with its sister company MST Golf, the store’s size expanding to over 41,000 square feet making it the largest sports and golf shopping destination in Malaysia.



Located in the heart of Petaling Jaya along the Federal Highway, it provides ample parking and the widest variety of international sports brands at the most competitive prices. This store represents store #29.


The launch was officiated by Paul Gibbons, Managing Director of Sports Direct Malaysia and witnessed together with the media and key brand partners including Adidas, Nike, Puma, Under Armour, Asics, New Balance, Sketchers, Hi Tec, Karrimor, Arena, Speedo, Canterbury, Slazenger, Yonex, Wilson, Lonsdale, Everlast, Li Ning, Dunlop, Carlton, Kettler & Garmin, plus many others.

“Our strategy focuses on investing in our people and our key brand partners, to elevate our retail proposition and attain a high level of excellence across our unique box store concept with multi-brand and multi-channel offering to customers. We are committed to be the leading sports and lifestyle retailer internationally by offering our customers an unrivalled range of high quality leading brands. This store alone carries an inventory of over 23,000 pairs of sports shoes to cover all our consumer requirements.” said Paul Gibbons.

The new Sports Direct flagship store has a fresh, spacious, modern warehouse look combining brand areas and sports zones to easily navigate the huge floor space.

“Our stores will continue to evolve and offer an ever wider range of unique merchandise from all the leading brands in sport, together with the latest seasonal offerings by category. There is a growing consumer emphasis for attaining a healthier lifestyle, especially with group participation in certain activities like running, walking, hiking, yoga and cycling. 

Our outdoor area as example has been expanded to cater for the widest selection of footwear, apparels and equipment at affordable prices. The same is true for SD Running, the Bootroom, swim shop and racket center which are deeply embedded within the DNA of Sports Direct.” added Gibbons.

The store is zoned by key categories;

  • Key Branded Performance Area for Adidas, Nike, Puma, Under Armour, Hi-Tec, New Balance, Sketchers, Asics, LP Support, Garmin
  • The Bootroom for football
  • SD Running for running
  • Fitness & Fight Zones for fitness, cross training, gym equipment, weights, boxing, martial arts and yoga
  • Racket Center for badminton, squash and tennis
  • Swim Shop for pool, beach, water sports and activities
  • Field & Trek for outdoor, hiking, trekking and camping
  • The Game Room for table games, darts, table tennis
  • Big Action for bikes and skates
  • Team Sports for basketball and rugby
  • Men Sports Lifestyle
  • Women Sport Lifestyle
  • Kid Sports Lifestyle

Sports Direct is now also available online at SPORTSDIRECT.COM for domestic and regional fulfillment. Sports Direct is offering amazing deals to motivate Malaysians to get up and active!

To view more great deals and other promotions, visit:

  • IG:@sportsdirectmy
  • Twitter:@sportsDirectMY

Gourmet Couture Mid-Autumn, The 1st Ever Collaboration of Hilton & Fashion Designer Khoon Hoi

Wow what a great collaboration between Hilton and International Fashion Designer who designs the premium and elegant mooncake boxes.

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Boasting a pastiche of colors and a touch of opulence, make this year’s mooncake gifting a luxurious affair.

Brought to you by Hilton Kuala Lumpur; the ultimate lifestyle hotel and inspired by Malaysia’s leading international fashion designer, Khoon Hooi – gift an exclusive and elegant mooncake gift box in a sleek satchel shape for your loved ones.

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Enveloped in brocade fabric used in Khoon Hooi’s Fall collection, choose between the :

  1. limited-edition Midnight Bloom or
  2. the collector’s edition Blossom series box.

Present during the media review and reveal of the first ever collaboration between Hilton and a fashion designer for mooncake boxes at Chynna, Hilton Kuala Lumpur were Alex Cotterill, Director of Business Development Hilton Kuala Lumpur and designer Khoon Hooi himself.

Executive Chinese Chef, Chef Lam Hock Hin who is a known personality in the Malaysian fine dining scene and the man behind the creations of the mooncakes was also present and served Chynna’s signature dishes emphasizing quality and presentation. Joining them was hotel manager of Hilton Kuala Lumpur, Gagan Talwar.

During the reveal, two of the signature boxes were brought out highlighting the fashion collaboration.

Speaking on the collaboration Alex Cotterill said,

“Creative energy is always flowing through the hotel and that is how it has continued to stay relevant. Hotels and fashion are natural allies in this pursuit, and we believe that this partnership is a match made in heaven. There is no end to how we can collaborate with one another. Signature style needn’t be limited to fashion.”

Khoon Hooi applauded Hilton Kuala Lumpur for creatively aligning on a project like this and commented,

“Putting a spotlight on creative businesses through collaborations between fashion designers and a hospitality company is essential. Supporting talent to develop a successful working relationship is necessary. I applaud, Hilton Kuala Lumpur for taking these steps.”


Signature Handcrafted Perfection

Savour the unique tropical sensation, Dragon Blossom, this year’s signature snow-skin mooncake.

The vibrant blend of bright fuchsia and cobalt blue is a testament to the robust flavours of the red dragon fruit and pineapple, heightened by the contrasting texture from the buttery-crunch of macadamia nuts. This mooncake is a delicious masterpiece, one worth sharing with your closest and dearest.

Coveted Classics

Enjoy the season of merriment and tradition with our array of mouth-watering HALAL-baked mooncakes, a celebration best complemented with the company of loved ones and cups of hot Chinese tea.

• Baked White Lotus Paste-RM35
• Baked White Lotus Paste with Single Yolk-RM35
• Baked Lotus Paste with Single Yolk-RM35
• Baked Pandan Paste with Single Yolk-RM35
• Baked Red Bean Paste with Almond Flakes-RM35
• Traditional-Style with Five Nuts Mix-RM36

Much-Awaited Return

To the moon and back – that is the length we would go to bring back your favourites. Our renowned snow-skin flavours are making a comeback for a limited time this year.

• Musang King; Snow Skin with Pure Premium Musang King Durian-RM56 (Top seller)
• Blue Moon; Snow Skin Amaretto Lotus Paste with Blueberry Cheese Feuillantine-RM35
• Flower Drum; Snow Skin Lotus Paste with Soft Custard Egg Yolk-RM35

Gourmet Couture Series
• Khoon Hooi’s Midnight Bloom-RM198.00
• Khoon Hooi’s Blossom Series-RM178.00

Mid-Autumn Series
• Half Moon Premium RM148.00
• Half Moon Red-RM128.00
• Traditional Standard-RM128.00

Available for purchase at the hotel lobby from now until 24 September 2018, major shopping malls Pavilion Kuala Lumpur, Mid Valley Megamall, One Utama Shopping Centre and Avenue K Shopping Mall.

Alternatively, online at

Come and experience our mooncake offerings at Hilton Kuala Lumpur, call 03 2264 2262 for more information.

#hiltonxkualalumpur #gourmetcouture

Begin your journey at, and learn more by visiting or following us on Facebook, Twitter, and Instagram.

HUAWEI Nova 3 Red Shakes Up Kuala Lumpur Fashion Week 2018

With over 300 guests, celebrities and fashion influencers showed up at the HUAWEI Nova Superstar Night, it was a dream come true for every nova fan as HUAWEI continued to bring more star-studded and fashion-forward experiences in town.


Held on 9 August 2018, HUAWEI collaborated with KL Fashion Week (KLFW) 2018 to bring all nova fans the HUAWEI Nova Superstar Night with a line-up of fashion showcase by SeanShila, Jimmy Lim and LANA.


The opening act by HUAWEI and KLFW were illustrated with stunning and trendy colours of HUAWEI nova 3 and nova 3i, namely:

  • Pearl White, Black
  • Iris Purple and
  • the highlight of the night, red!


HUAWEI Nova Superstar Night saw over 300 guests, celebrities, partners, and media overwhelmingly graced the HUAWEI Nova Superstar Night in their red outfits.

Amongst the celebrities and fashion influencers present were Amber Chia, Tuti Mood Noor, Niena Azman, Hawa Rizwana, Lucau Lau, Sarah Hilderbrand, Fiza Sabjahan and many more.

It was not only the fashion showcase that shone that night, but watching models strutting down the catwalk accessorizing their outfit with the fashionable colours of HUAWEI nova 3.

Jimmy Lim, an award-winning fashion designer gave a deep-dive into each expression of the colours of the HUAWEI nova 3, and provided expert tips as to how the HUAWEI nova 3 can complement different outfits for various occasions. His favorite colour is the flaring red of HUAWEI nova 3, which exudes the power of energy, daring and constantly pushing the boundaries for a better version of ourselves.

“The red colour of HUAWEI nova 3 goes perfectly with the monotone black so that you can stand out from the crowd.” said Jimmy Lim.

The HUAWEI Nova Superstar Night was supported by the brand partners – Nerd Unit and AirAsia BIG Loyalty who were part of the fashion showcase too.

Nerd Unit presented their signature collection of ‘Tropic Summer’, which is curated by the founder of Nerd Unit, Ronald Chew. Pairing this collection with the Nova-themed T-shirt, the whole collection features young, dynamic and energetic fashion experience.

On the other hand, AirAsia BIG Loyalty demonstrated how users of HUAWEI nova 3 can travel in style through the fashion parade.

During the event, AirAsia BIG Loyalty also announced a special promotion in collaboration with HUAWEI where the first 1,000 AirAsia BIG Members who purchase the HUAWEI nova 3 red edition on HUAWEI Online Store: will be entitled to receive a RM500 coupon and 500 AirAsia BIG Points.

In order to be eligible for this promotion, customers will need to fill up a registration form on HUAWEI Online Store and must be an AirAsia BIG Member who has flown with AirAsia at least once.

AirAsia BIG Loyalty Chief Commercial Officer, Victor Kaw said,

HUAWEI continues to offer their customers the best in technology and innovation. We are delighted that we can reward our loyal AirAsia BIG Members with this partnership, bringing yet another unique and exciting privilege as a BIG Member, allowing our BIG Members to always be stylishly connected. With AirAsia BIG Points built into this offer, BIG members can fully maximise the value of BIG Points to redeem for flights including taxes and airport fees, making their flight absolutely free because BIG Points are as good as cash.”

Powered by AI technology with the most powerful 24MP* quad-camera system to-date, the HUAWEI nova 3 red edition as well as the Black and Iris Purple editions will be available for customers to purchase at selected HUAWEI Experience Stores starting this Saturday, 11 August, at an attractive price of RM1,899.

For regular updates on Huawei Device, follow us on:

‘Bring Back More’ Campaign from American Tourister Put More Joy to Traveller

AMERICAN TOURISTER® encourages traveller to bring back more by offering additional baggage allowance for trips.

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As one of the most trusted and renowned travel brands, American Tourister® embarked on a unique campaign to put the joy back into travelling while allowing its consumers to ‘Bring Back More’ from their travels.

Simply titled “Bring Back More”, the campaign runs until the end of the year and accentuates the best part of travelling is what is brought back from the journey.

As part of the campaign, every purchase of regular priced medium / large-sized American Tourister® luggage, will entitle customers to receive a RM50 voucher for their baggage allowance while stocks last. The promotion period will run from August 15 until the end of 2018.

Since its inception in 1933, American Tourister® has grown to become one of the most trusted and recognised brand names with a heritage that spans more than 80 years. The brand’s commitment to offering durable and affordable luggage began in the 1930s and continues to the present day, marrying superior quality with contemporary, trendy designs with great value, offering a wide selection of travel gear for travelers from all walks of life.

Today, American Tourister® offers an extensive collection of value for money luggage that embodies the vibrant and fun positioning of the brand.

“Part of our success today is owed to the strategic partnerships that we have forged and a unique brand positioning, which help propel our brand forward. 2018 is an especially significant one for the American Tourister® brand with a vast array of game-changing partnerships, exciting product lines and a distinctive positioning encouraging customers to bring back more from each and every journey, which brings us all here today for this truly unique event.” said Mr. Satish Peerubandi.

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Still hot off the excitement of the recently concluded World Cup, Peerubandi also announced the signing of international football superstar and fashion icon, Cristiano Ronaldo as the Brand Ambassador for American Tourister®.

“Dynamic, stylish and confident, Ronaldo embodies the soul of American Tourister – a functional yet cool brand that appeals to people from all walks of life and from around the globe. The brand represents the epitome of fashion-chic luggage and embodies the characteristics of the effervescent, spirited and adventurous with a zest for life – much like the game of football, which is why we couldn’t think of a more fitting person that Ronaldo to be our Brand Ambassador. said Peerubandi.

Meanwhile, Ambert Khoo added that the campaign ties in with the brand’s unique offering and value to customers.

“In its simplest form, American Tourister® is a brand that reflects the joy of travel and that joy is self-evident in what you bring back from any travel experience hence our campaign positioning of ‘Bring Back More’.

In line with this theme, we have organized what we believe to be a rather unique campaign running until the end of 2018, exciting and energizing consumers to get on board the wonderful world of travel with American Tourister®.” he added.

American Tourister® products are available at selected major retail outlets in Malaysia.

About American Tourister®

Since its inception by Sol Koffler in 1933, American Tourister® has grown to become one of the most trusted and recognised brand names with a heritage that spans more than 80 years. The brand’s commitment to offering durable and affordable luggage began in the 1930s and continues to the present day. With its acquisition by Samsonite, American Tourister® continues its tradition of marrying superior quality and design with great value, offering a wide selection of travel gear for everyone. See the world with American Tourister®.

For further information please contact:

Samsonite (Malaysia) Sdn Bhd
Contact Person: Hazlina Dayangku
Tel: +65 9683 9070

Lot 10 X August Gears Up for Merdeka Day With Awesome Activities


For this coming Merdeka Day, Lot 10 has prepared lots of awesome and fun activities for the shoppers.


LOT 10 X AUGUST, a new series of youthful, exuberant events starting today onwards until the Merdeka Day

“2018 is an exceptional year for Malaysia and we can feel a strong patriotic buzz around us for this Merdeka month of August. Lot 10 pays tribute to the hearts of the people by stepping up our celebration with an exciting new lineup of events building up to an awesome Merdeka long weekend. We promise to give all Malaysians and tourists many reasons to Shop, Sweat, Salute, Shimmer, Sing and Savour the best of local flavours right here in the heart of Kuala Lumpur.”

-Joseph Yeoh, Vice President of YTL Land & Development


Shop Local, Shop We.Women Market

Kick-starting the first week of August from 1 to 5 August, the We.Women Market – In Bloom Artisan Showcase celebrates girl power with a curation of unique handcrafted products by female entrepreneurs.


A collective of 18 local artisans will take over Lot 10’s Concourse to offer the best of locally-sourced and produced goods perfect for local visitors and tourists. Malaysian brands such as Bow ‘n’ Engel, Jas & Co., JYW Jewelry, Khoo Kies, Sweet Palate and Vive Snack will bring together diverse creations from homemade dessert and cookies, scented tea to handmade jewellery and fashion apparel.

Sweat It Good in the City

Starting on the first Saturday 4 August, #goodsweat will present a series of free-for-all fitness classes at Lot 10’s Basketball Court on Level 3 over 20 Saturdays in six months running up to January 2019.

This program aims to make healthy living and fitness accessible to all right in the heart of Kuala Lumpur. Collaborating with the best of KL’s fitness clubs including Lot 10’s very own Celebrity Fitness, MMA Monarchy Gym and independent yoga teacher, Shazana Zulkifli, #goodsweat will offer four trendy workouts namely:

  • Combat Core (Brazilian Jiu-Jitsu and Muay Thai)
  • Bends & Beats (Electronic Dance Music and Reggae Yoga)
  • Dance Cardio
  • Unplugged HIIT – a high-intensity interval training with hip-hop choreography that is backed by live music performances. Unplugged HIIT is a relatively new breed of workout around the world and in Lot 10, it is the first-of-its-kind in Malaysia.

Salute to Malaysia with #lot10xmerdeka


In honour of the nation’s 61st Independence Day this August, Lot 10 will stage the first-ever #lot10xmerdeka, a host of activities from 25 August to 2 September to drum up the patriotic spirit and celebrate everything truly Malaysian.

Starting with Merdeka Kraf from 25 to 26 August at the Concourse, The Language Arts Studio, a homegrown Malaysian studio that supports literary and fine arts, will be celebrating Malaysia’s independence at Lot 10 with Merdeka Kraf featuring ceramics, painting, writing and woodwork activities.

FIVE celebrated Malaysian craftsmen and artisans will organise creative and engaging activities for both adults and children. Arts and craft workshops will allow shoppers to be hands-on in making Merdeka-themed crafts such as ceramic cup coaster painting class by Purple Ling, hand-weaving of Penan bags and baskets with the Helping Hands Penan, creating table lamps and model catapults with Super Brain Bridge as well as making wood crafts and natural soap bars with G Wood & Craft.

The Language Arts Studio will also provide a space for writing, art jam and face painting activities. A traditional game station offering free and interactive activities to children and adults will be set up to rekindle the love of Malaysian games we grew up with such as batu seremban, gasing, congkak and carom.

Following the success of the screening of the South Korean hit “What’s Wrong with Secretary Kim?” in June, #lot10cinemaparadiso is making a patriotic comeback for Merdeka Day with two screenings of a local social documentary film “Rediscovering Each Other” on 30 and 31 August at the Basketball Court.

Filmed across communities throughout Malaysia by the social enterprise TRP Creative, the 2017 film presented by the Rojak Projek focuses on discovering and embracing the rich diversity of race, language and culture of Malaysians and their integration for one united nation; a definite not-to-be missed film.

Continuing from Mereka Kraf for the best of local retail offering is We.Women Market – We are Local Artisans (Merdeka Artisan Showcase) making a return to the Concourse from 30 August to 2 September. Themed to the Merdeka weekend, a curation of outstanding local artisans and vendors will assemble for shoppers the best of Malaysian crafts and products locally sourced and produced.

Shimmer and Sing at #lot10openstage

Continue reading “Lot 10 X August Gears Up for Merdeka Day With Awesome Activities”

Experience Thailand ‘Sabai Sabai Thai Food Festival 2018’ at Berjaya Times Square

Love Thai food?

What are you waiting for?



Let’s d ive into the rich Thai culture, food and a plethora of offerings at the  ‘Sabai Sabai Thai Food Festival 2018’.

Jointly organized by the Department of International Trade Promotion, Ministry of Commerce of Thailand (DITP), HeroMarket and HPG Marketing (M) Sdn Bhd, the festival will take place at all 24 HERO Market outlets from 3 – 5 August. 2018.

Sabai Sabai, which literally translates to being happy, relaxed or comfortable, perfectly embodies the Thai culture and lifestyle. The festival takes on this theme and features a wide range of Thai food products and snacks brought to Malaysia in selected Hero Market stores. There will also be special-priced offers for selected Thai products.

MsPatcha Wutipanof the Department of International Trade Promotion, Ministry of Commerce of Thailand said,

“This is the first ‘Sabai Sabai Thai Food Festival’organized with HeroMarket and we expect more than 70,000 people throughout the festival period. Over the past few years, we have observed an increasing demand in quality Thai products from Malaysian consumers.”

We chose HeroMarket as a partner for this joint promotion because of their enthusiasm and constant support. Additionally, we share the same vision for Malaysian consumers to continue to have more choices of good quality products that Thailand.” .

Francis Teng, Director of HeroMarket said:

“We are excited to be part of the ‘Sabai Sabai Thai Food Festival 2018′ as we promote Thailand products and culture with our customers. We are heartened to be working together with Department of International Trade Promotion, Ministry of Commerce of Thailand for this initiative and look forward to similar collaborations in the future.”

During the festival, a range of new products will be launched in Malaysia. These include:

  • innovative fruit snacks from J Fruit, famous Thai confectionery brand
  • HACKS, Japanese rice crackers
  • Doca, fried shrimp and crab chips
  • Manora,Pocky choco sticks, crispy fish snacks
  • ‘Madam Fish’, rice crisps
  • Tawan, roasted peanuts snacks
  • Otori, sweet tamarind from Tamarind House
  • as well as snacks and beverages from international brands that are produced in Thailand such as Schweppes +C Lemon Flavour Soft Drink, Malee 100% juices, Birdy 3-in-1 coffee, Hales Blue Boy Syrup and many, many more.

Malaysian consumers can also get special priced offers from existing brands ranging from confectioneries and beverages.

According to Mr Soh Vleong, Managing Director of HPG Marketing,

“We have been bringing in Thai products since we started operations about seven years ago. Thai products do well in Malaysia as Malaysians are taken up with their unique people’s culture, innovative products and accepted taste offering which are undeniable.Being a part of the ‘Sabai Sabai Thai Food Festival 2018’ has given us an opportunity to partner with DITP, and we look forward to this collaboration. We hope, in time, this will pave the way to increase the demand of Thai products for Malaysians.”

“Thailand is one of our closest neighbors and Malaysians are constantly visiting the nation for business or pleasure, many buying Thai products during their travels. While we have a good range of Thai products on our shelves, as a partner of the ‘Sabai SabaiThai Festival 2018′, we will be offer more to our customers who crave the variety of Thai products,” said Sharon Hew, Marketing Manager of HeroMarket.

Apart from the in-store promotions, two major outlets will feature special activities in conjunction with the ‘Sabai Sabai Thai Food Festival 2018’.

The opening ceremony is held at Berjaya Times Square and officiated by H.E. Narong Sasitorn, Ambassador of Thailand to Malaysia.

From 3 – 5 August 2018, there will be Thai cultural performances and workshops that will showcase Thailand’s exquisite blend of culture and heritage.

Separately, from 16 – 18 August 2018 consumers can visit Desa Tebrau Johor Bahru and enjoy more Thai cultural performances alongside a Thai food festival and international bazaar.

Consumers who spend more RM30 at HeroMarket DesaTebrau will receive a free 15-minute Thai massage courtesy of Thai Odyssey.

During the ‘Sabai Sabai Thai Food Festival 2018′, for every RM5 purchase of Thai products at the Hero Market outlets from 3rd to 31st of August 2018, consumers are eligible to participate in a lucky draw to win exciting prizes.

The first prize winner will receive two return flight tickets to Phuket with accommodation for a 4-Day-3Night stay while the second prize winner stands a chance to win two return flight tickets to Hua Hin, with accommodation for a 3-Day-2Night stay. The third prize winner will receive a hamper worth RM500, fourth prize: a hamper worth RM300 and fifth prize: a hamper worth RM200.

For more information about the ‘SabaiSabai Thai Food Festival2018’, please visit or

About DITP

The Department of International Trade Promotion (DITP) is the Thai Ministry of Commerce’s foremost agency dedicated to the rapid and sustained expansion of international trade for both domestic achievement and global benefit. Over the last 40 years the DITP has facilitated countless multi-million-dollar trade deals, both governmental and private, to the satisfaction of international investors and entrepreneurs worldwide. And as a whole new dimension unfolds with the launch of the ASEAN Economic Community (AEC) in 2015, the DITP is ready to guide you in taking advantage of the almost unlimited possibilities presented by a free-trade system in a single market bloc of 600 million consumers. The DITP, with its vast and varied database of manufacturers, exporters and service providers in Thailand and overseas, is ready to respond directly and promptly to all requests from international entrepreneurs for any kind of product or service. Through the DITP, you will be matched with an ideal partner in order to form a business partnership that is both mutually beneficial and progressive.

About HERO Market

Hero Market is a private limited company specializing in the supermarket business. We currently operate 24 supermarkets in Klang Valley and Johor Bahru with a total workforce of more than 800 personnel. Hero Market was incorporated in 2005 and the people behind Hero Markethavean accumulative food retail experience of more than 75years. Our concept strongly emphasizes the fresh market department and everyday low prices.

About HPG Marketing
HPG Marketing started as a marketing office in 1998. Our manufacturing and packaging factory for varieties of quality nuts of Home Peanut Garden and has been representing a handful of big brands from Thailand.It began with small quantity orders and currently we are the sole distributors and brand owner of products produced in Thailand. HPG marketing strives to bring more of Thailand’s quality products into our demanding Malaysian market through a variety of business channels.

#sabaisabaifood festival #sabaisabaimy

MERCEDES-BENZ’s Pinnacle of Luxury With the New S-Class Family


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Mercedes-Benz Malaysia introduces the complete range of its flagship class, offering a comprehensive and multi-faceted approach which underlines the brand’s position as a leading luxury lifestyle brand.

Mercedes-Benz Malaysia proudly launches the much-anticipated new:

  1.  S-Class limousine
  2. S-Class cabriolet
  3. S-Class Coupe
  4. Mercedes-Maybach S-Class

As the most iconic nameplate in Mercedes-Benz history and the flagship for the brand, the S-Class family confidently asserts itself as a complete proposition to lead the premium automotive segment.

Each member of the S-Class family presents luxury through contemporary design, unrivalled appointment and uncompromising exclusivity with intricate craftsmanship using only the finest materials for overall elevation of the motoring experience.

With the highest technological standards, the S-Class family offers such features as Distronic Plus semi-autonomous driving, Air Body Control suspension, a Burmester Surround Sound system, Widescreen Cockpit with COMAND Online infotainment – the S-Class family leads the way for the brand and the premium automotive class.

The S-Class family is the definitive statement of luxury in it purest form. From the Modern Luxury of the S-Class Limousine to the pair that is S-Class Cabriolet and the Mercedes-AMG S-Class Coupe offering Bespoke Luxury and Performance Luxury for the discerning connoisseur or driver, and of course the embodiment of Ultimate Luxury that is the Mercedes-Maybach S-Class; the S-Class family has something to fulfill every desire. With this launch of this exclusive collection, the Pinnacle of Luxury, we proudly underline our position as a leading luxury lifestyle brand in the automotive segment.”

-Mark Raine, Vice President Sales & Marketing Passenger Cars, Mercedes-Benz Malaysia

The new Mercedes-Maybach S 560, Ultimate Luxury, The Automobile for the Elite

• The Mercedes-Maybach S-Class is opulence in its truest form and Icon of Luxury of the S-Class family, combining the perfection of the S-Class with the superlative exclusivity of Maybach.
• Individuality is elevated to new heights with such features as the grille with its vertical struts, optional two-tone paintwork, a selection of 20-inch wheels exclusive to the Maybach.
• Presenting an interior experience second to none, unrivalled craftsmanship on the most exclusive materials comes to the fore with Maybach Exclusive black nappa leather upholstery with a choice of copper-, gold- or platinum-coloured topstitching while optional trim inserts appear in beautiful design flowing lines Magnolia wood.
• Is offered in V8-powered S 560 and V12-powered S 650 formats, priced from RM1.4 million with further individualisation and personalisation available upon request.

The Mercedes-Maybach S-Class is refined and majestic, representing Mercedes-Benz more than simply as the inventor of the automobile, the technology leader and the pioneer of future mobility – but as the only choice for Ultimate Luxury.

Where the character of tradition meets contemporary innovation, and cutting-edge technology exists in harmony with unrivalled craftsmanship, the Mercedes-Maybach S-Class is the epitome of all these and more. As an Icon of Luxury, there is no finer way to travel and no experience more phenomenal and lavish than that offered by the Mercedes-Maybach S-Class.

Even finer, even more exclusive – The Mercedes-Maybach S-Class in a new look

Mercedes-Maybach stands for the ultimate in exclusivity and individuality. The luxury brand combines the perfection of the Mercedes-Benz S-Class with the exclusivity of Maybach. Now the top model from Mercedes-Benz is even more refined. A new radiator grille, optional two-tone paintwork and new exclusive colour combinations in the interior ensure an even more majestic look.

A reinterpretation of the Mercedes-Maybach radiator grille with its fine, vertical struts accentuates the front end. The grille was inspired by a pinstriped suit. It celebrated its world premiere in the Vision Mercedes Maybach 6, the exclusive coupé study which thrilled connoisseurs and fans of the brand in 2016. The upgraded front with extensive chrome trim underscores the exceptional status of the Mercedes-Maybach. Also new is the Maybach logotype between the louvres of the radiator grille on the driver’s side.

The two-tone exterior paint finish is also a classic Mercedes-Maybach theme. In future there will be nine different colour combinations available on request. The double clear coat is available as a further new option for all dark colours.

It creates a brilliant surface finish with a piano lacquer effect and a special impression of depth. The second bodywork clear coat, including intermediate sanding, is intricately applied by hand in the Maybach Manufaktur by specially trained varnishers.

The exterior look of the top model is rounded off by a new luxury 20 inch multi-spoke wheel. There are also three exclusive 20 inch wheels to choose from for the Mercedes-Maybach, including the wheel with a 20-hole design familiar from the Mercedes-Maybach S Cabriolet.

Two new exclusive colour combinations are offered in the interior:

  1. armagnac brown/black
  2. savanna beige/black.

The black Maybach Exclusive nappa leather upholstery appointments can also be ordered with a choice of copper-, gold- or platinum-coloured contrasting topstitching. Also new in the range are trim inserts in designo flowing lines Magnolia wood.

With a length of 5462 mm and a wheelbase of 3365 mm, the flagship of the Mercedes-Benz model range exceeds the long-wheelbase S Class Saloon by 20 cm in both dimensions. Rear passengers benefit from this increased size, as well as from standard equipment that includes Executive seats on both left and right and other exclusive details such as innovative voice amplification. The luxurious rear of the S-Class already impresses with a generous amount of space. The wheelbase of the Mercedes-Maybach S-Class has been extended again by 20.7 cm and thus creates an unprecedented amount of space in the rear. Up to 12 motors per seat (when fully equipped) adjust the seats in a tailor-made manner to suit any body size. Access to the infotainment or telephony features is just as convenient.

The huge success of the Mercedes-Maybach speaks volumes: since the market launch of the Maybach in February 2015 over 25,000 Mercedes-Maybach S Class models have already been delivered to customers.

MAGIC BODY CONTROL with curve inclination function

Oriented towards driving dynamics, this suspension adjusts to surface undulations before the vehicle drives over them. To do this, MAGIC BODY CONTROL combines active suspension with continuously adjustable dampers and ROAD SURFACE SCAN. With the aid of a stereo camera, the carriageway surface ahead is scanned precisely to allow the damping of each individual wheel to be optimally adjusted in advance to the impending bumps. The curve inclination function enables the body of the vehicle to lean inwards by up to 2.65 degrees on bends. This significantly reduces the perceived lateral forces while increasing subjective driving pleasure, especially on country roads.

Knowing what lies ahead – ROAD SURFACE SCAN

The suspension is effectively able to compensate for body roll and pitching when moving off, cornering or braking. In combination with the innovative ROAD SURFACE SCAN, it is also possible to adapt the damping predictively for road bumps. ROAD SURFACE SCAN uses a stereo camera behind the windscreen, at the height of the inside rear-view mirror. The camera precisely scans for unevenness in the road ahead. On the basis of these images, the system is able to predict the oscillations. The resulting body movements can be effectively reduced by the suspension. The load on each individual wheel is increased or decreased in advance by the active hydraulics and the damper setting made harder or softer.

Night View Assist Plus – seeing more for safer driving at night

Only 20% of road traffic is at night-time, but 40% of all fatal accidents occur during this period. Night View Assist Plus enables drivers to detect pedestrians or larger animals sooner in the dark. They are clearly highlighted in the cockpit display. To do this the system illuminates the road ahead with two anti-dazzle infrared lamps. With the help of an infrared camera located behind the windscreen, the entire area within high-beam headlamp range is shown as a crystal-clear greyscale image.

A thermal imaging camera in the radiator grille is able to give a precise warning by distinguishing between irrelevant objects such as traffic sign combinations or bushes and relevant objects such as pedestrians or large animals. The latter are highlighted in colour by small “photo mounts”. The spotlight function enables endangered pedestrians to be flashed at several times, so that the driver registers them even more quickly and the former recognise the danger. As standard the night view image only appears automatically when a hazardous situation is recognised.

Burmester® high-end 3D surround sound system – innovative technology for a unique audio experience

Burmester® high-end 3D surround sound system – innovative technology for a unique audio experience. The standard Frontbass system enables breathtaking bass performance, whereby the bodyshell structure is used as an exceptionally rigid, vibration-free and stable bass housing. If the optionally available Burmester® high-end 3D surround sound system is also installed, the occupants can enhance their listening pleasure even further thanks to five selectable presets: with pure for high-fidelity, natural music reproduction, easy listening for relaxed, effect-reduced listening on long journeys, live with a decidedly punchy and crisp sound, surround for expansive all-round reproduction and 3D sound for impressive emphasis of the acoustics and atmosphere of special performance venues, such as opera houses or jazz cellars.

Six sound sources in the roof liner enable the 3D sound to take on a realistic live-concert character. A total of 27 speakers specially designed for their respective tasks are used in the Burmester® high-end 3D surround sound system.

They all have their own drive/amplifier electronics, from the generously dimensioned subwoofer in the boot with 400 W output to the high-resolution annular tweeters. The tweeters in the front mirror triangle are fascinating design objects in their own right: When the sound system is switched on, they rotate out of the mirror triangle, they can also be used for visual effect with the ambience lighting.

If desired, the amplifiers can supply the speakers with a total of 1590 watts to ensure high-fidelity music reproduction, including at extremely high levels. The combination of analogue and digital technology makes for a warm, rounded and rich sound, along with extremely high dynamics between quiet and loud passages of music.

Panoramic sliding sunroof with MAGIC SKY CONTROL – the roof with an open-air feeling

MAGIC SKY CONTROL creates an open-air feeling at the push of a button. The 2-section panoramic sliding sunroof changes from dark to transparent or vice versa within a few seconds. The transparency of the two sections of the roof can be changed independently for each section. In its tinted state, it substantially reduces heating-up of the vehicle interior.

MAGIC SKY CONTROL is activated via a switch in the overhead control panel. When electrical voltage is applied, particles in the glass structure align themselves so that light can pass through the glass. The passengers enjoy a clear view of the sky and a particularly light and friendly atmosphere in the interior. The glass darkens when the voltage is switched off. The particles are distributed randomly and stop most of the light from passing through. This type of screening is far more effective than a roof with conventional tinted glass.

This way, it is possible to reduce the interior temperature by up to 10 °C. As the roof is de-energised when the vehicle key is removed, it darkens automatically when the vehicle is parked, thus preventing the interior from heating up and making it difficult for prying eyes to see inside the vehicle.

Chauffeur package – more space in the rear

Thanks to additional fore/aft and height adjustment, the front passenger seat can be moved up to 77 mm further forward into the so-called Chauffeur position. This enables the passenger seated behind it to enjoy the journey even more. The noticeably larger legroom in the rear allows a more comfortable resting position.

This is assisted by an electrically extending footrest on the front passenger side. The EASY ADJUST luxury head restraints included in the Chauffeur package offer driver and front passenger considerably more comfort and safety. The distance between the head and the head restraint is electrically adjustable, and automatically adapts to any seat adjustments, so as to maintain an optimal distance between the head and the head restraint. In addition, the side bolsters provide comfortable lateral support.

On the front passenger side the EASY ADJUST luxury head restraint can be folded down or removed completely. In both cases the rear seat occupant behind it has improved visibility to the front.

ENERGIZING comfort control – perfectly matched programmes at the press of a button

ENERGIZING comfort control combines various in-vehicle comfort systems into precisely defined programmes for enhanced alertness and well-being during a journey. These support the driver in monotonous driving situations or produce a targeted sense of well-being. Included are climate control, fragrancing/ionisation, lighting mood, music/videos as well as massage function, heating and ventilation of the seats.

The intelligent principle: one main function dominates, while other accompanying functions reinforce the desired effect of the programme (each programme lasts 10 minutes). The programme always includes, for example, an adapted lighting mood from the ambience lighting as well as special fragrancing/ionisation from the AIR BALANCE package.

The “Refresh” programme literally delivers fresh air for renewed energy on a long journey – a strong air flow from the THERMOTRONIC (Air Pulsation) produces the greatest effect. In addition to the energising effect of fragrancing, a key role is also played by ionisation from the AIR BALANCE package – the driver inside the vehicle experiences a climate like after a summer storm followed by rain: pure freshness. The programme is rounded off by activated seat ventilation.

If the driver or a passenger needs fresh energy for upcoming tasks, the “Vitality” programme comes to their assistance with activating music as the main theme. In addition, COMAND Online contains corresponding playlists with lively rhythms. Active instead of passive is the main theme of the “Training” programme, which provides animation with videos on a total of 9 exercises.

Three further programmes in conjunction with other optional extras are designed to specifically relax the driver – for this purpose, the armrests, steering wheel and seats are heated in the “Warmth” programme. And the “Joy” programme also delivers what it promises. The main theme here is a soothing massage programme.

Finally, ENERGIZING massage functions with pleasant effects based on the hot-stone principle are provided courtesy of the likewise 10-minute “Well-being” programme. The pleasant sensation is rounded off by seat heating.

In addition to fragrancing/ionisation, each of the six programmes also adapts the lighting mood. Thus, the ambient lighting automatically sets the following colours: blue-green (Refresh), red (Vitality), green-white (Training), orange-yellow (Warmth), yellow (Joy) and also lilac-rose (Well-being). These central climate/light functions are always activated for every seat. However, using COMAND Online it is also possible to individually select massage or seat climate control, for example for the driver’s seat or the right rear seat.

AIR BALANCE package – personal fragrance and clean, fresh air

The vehicle interior can be fragranced according to personal preferences with the AIR BALANCE package. It offers six high-quality interior fragrances to suit personal preference and mood. The fragrance can be easily changed by exchanging the fragrance flasks used in the generator in the glove compartment. The intensity and duration of the fragrancing are adjustable. The fragrance is discreet, given off gently and rapidly dissipated after switching off. The odour of the interior is not permanently changed, nor are the fragrance molecules deposited on fabric surfaces or clothing. Oxygen ionisation of the interior air is a further function of the AIR BALANCE package.

Enriching the air with negatively charged oxygen ions has a refreshing effect. At the same time, certain viruses, bacteria and spores can be reduced. In addition, a filter system with two activated charcoal fine-particle filters cleans the outside air transported into the vehicle interior by the air conditioning system. While the particle filter system traps the dust, the layer of activated charcoal also reduces peak levels of gaseous emissions such as sulphur dioxide, nitrogen oxides or aromatic hydrocarbons until they are no longer perceived as unpleasant.

The interior air filters have an anti-allergenic effect and are an integral part of the ECARF-certified interior. The ECARF quality seal is awarded to products that are especially allergy-friendly.

The Mercedes-Maybach S 560 at a glance:

  • Displacement: 3982 cc, V8 biturbo
  • Output: 345 kW (469 hp) at 5,250 – 5,500 rpm
  • Peak torque: 700 Nm at 2000 – 4200 rpm
  • Fuel consumption NEDC combined: 10.1 l/100 km
    CO2 emissions: 231 – 230 g/km
  • Acceleration 0-100 km/h: 4.9 s
  • Top speed:250 km/h
  • Price (OTR without Insurance) *Price is with 0% GST, subject to change upon implementation of SST: From RM 1.4 million

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