BRAHIM’S Announces Its Opening Online Store at Lazada and Shopee

Now, it is much easier for everyone especially  travellers to get Brahim’s food..just order it ONLINE at Lazada and Shopee!!


The announcement came in conjunction with the company’s 31st ANNIVERSARY!

More than 50 products ranging from Meal-Ready-To-Eat such as rice, porridge and dishes to Ready-To-Cook Sauces and Pastes are listed in the stores.


Among them are NINE new products that are not available in the market as it is specifically made for online stores.

  1. Chicken Rice Porridge
  2. Savoury Rice Porridge
  3. Sambal Sotong
  4. Sambal Daging
  5. Sambal Telor Puyuh
  6. Daging Masak Hitam
  7. Rendang Tok
  8. Bubur Pulut Hitam
  9. White Rice


In conjunction with the launch, Brahim’s Online Store is offering up to 30% discount on all their products at both Lazada and Shopee from 16 July until 23 July 2019.

Nur Fatin Dato’ Seri Ibrahim, Group Managing Director of Dewina Holdings Sdn Bhd. commented that:

“Brahim’s is excited to open its online store at Lazada and Shopee, a premier online marketplaces in Malaysia. We look forward to becoming a member of the local online community and building our reputation for excellence service and products among Malaysia consumers as well as the neighboring countries in the region. Brahim’s is committed to creating perfect meals that meet the needs of Malaysian’s. With this online store, we are offering convenience at just a click of a button on smartphones. Pick. Choose. Pay. The rest of the delivery process is our job to ensure customers’ satisfaction!”

Fazil Othman, Marketing and Sales Manager of Dewina Trading Sdn Bhd. said that:

“Lazada and Shopee have been among the top online portal popular among local consumers. Our company started joining the online platform in March this year and to date, the response has been overwhelming with about 35,000 meal packs dispatched during the 4 months period. Averaging 300 to 500 meal packs every day. We cannot lack in this online sales momentum and thanks to the acceptance and support from customers on our promotions and offers especially during the Ramadhan and Raya season and more so with the free shipping offered.

In today’s launch, we are introducing 9 new products from Chicken Rice Porridge, Savoury Rice Porridge, Sambal Sotong, Sambal Daging, Sambal Telor Puyuh, Daging Masak Hitam, Rendang Tok, Bubur Pulut Hitam and White Rice.

We hope to gain more traction on our online store with this launch and with the up to 30% discount offer on all our products available both at Lazada and Shopee. Our online team will constantly update new promotions and offers and ensure efficient customer services in keeping with the online service standard.”

In view of high demand for online purchases, Brahim’s will regularly promote its online activities on its social media platform and website. The brand offers high quality, ease, and convenience at affordable prices. Its main focus is on promoting new and tasty meals suitable for all occasions, from home, travel to outdoor.

More information about the products that ill be offered by Brahim’s Online Store can be found at:




LAZADA Mid Year Festival is Coming This 12 July

Lazada will hold its first ever mid-year sale event, the Lazada Mid-Year Festival, on Friday 12 July 2019 at midnight (local time) across all its six markets in Southeast Asia (SEA).

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For 24 hours, Malaysian shoppers will be able to snag items up to 50% off on Lazada Malaysia!

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Lazada users will enjoy a richer, more rewarding and entertaining shopping experience with new features such as:

  • GUESS IT livestreamed gameshow
  • Chup Dulu pre-order deals to reserve and guarantee the purchase of selected products as well as a Lowest Price Guarantee*.

The Mid-Year Festival also coincides with Lazada’s annual Big Baby Fair which takes place over 5 days from 12 – 16 July.

“Lazada strives to be an everyday lifestyle destination for consumers in Malaysia, offering more assortment, function and style at price points to suit individual needs. The Mid-Year Festival brings the best Lazada has to offer to both shoppers and sellers, as it takes place during a traditionally quieter shopping season. This presents more chances in a year for us to bring continuous excitement to shoppers and provide our sellers more opportunities to boost their performance,” said Leo Chow, Chief Executive Officer, Lazada Malaysia.

As part of Lazada’s new Mid-Year Festival, the eCommerce leader is furthering its Shoppertainment strategy with its first region-wide livestreamed gameshow across six countries.

GUESS IT is a 30-minute in-app show that combines a gameshow concept with professionally-generated livestreamed content. It involves entertaining local personalities Aiman Tino, Harris Baba, Sharifah Sakinah, Sean Lee, Jordan Yeoh, Sherry Alhadad, Nabil Aqil, Shu Faye and Theeban G playing host and giving away clues for viewers to guess the price of products.

Your One-Stop Lifestyle Destination

To encourage more shoppers to follow their hearts, Lazada is offering attractive benefits such as free shipping deals with participating sellers as well as millions of Lazada vouchers to be given away throughout the day. Look out for 50% discount vouchers off items storewide, and attractive vouchers for new customers. Here’s what shoppers can look forward to:

• GUESS IT (1 – 12 July 2019)
Join the livestreamed games on the Lazada app from 1 to 12 July every day at 12pm, 1pm, 7pm, 8pm, 9pm, 10pm! Each livestream session will have 6 rounds of Guesses. Players who guess the quickest with the closest price will win! The more viewers join the livestream, the bigger the rewards! Share the livestream link with your friends and receive a Guess Card for a higher chance to win*.

• Chup Dulu (29 June – 11 July 2019)
Enjoy exclusive deals and unbeatable prices on selected items when you Chup Dulu. Reserve the items you want by paying a non-refundable deposit via the Lazada app before 11 July 2019 to guarantee that the item is yours*. Check out and pay the balance of your payment on 12 July 2019 to secure your purchase and the item will be shipped out to you.

• Lowest Price Guarantee* (12 July 2019)
Lazada is committed to providing shoppers with great savings and value when you shop with us this Mid-Year Festival! Enjoy shopping with our Lowest Price Guarantee on LazMall products this 12 July 2019. If you spot a lower regular selling price on an identical, in-stock, non-promotional product on another online store; let us know and we’ll pay you two times the difference!

• Deals that make your Heart Beat from our partners
-Burger King – Scan the Lazada QR code in participating Burger King outlets and get a 5” Whopper at only RM5.
-Malaysia Airlines – Get up to 15% off on your flight tickets.
-Mastercard® – Save your Mastercard (Credit, Debit, Prepaid) for your purchases on Lazada and get 15% cashback in your Lazada Wallet. For cards already saved, enjoy 5% on purchases on 12th July. From 5th to 11th July, top up and save your Mastercard on Lazada wallet and get up to 15% cashback.*
-Citibank – Get RM17 off with a minimum spend of RM150 when you check out with your Citi credit card!
-Lazada Social Media Contest with partners – Win prizes such as flight tickets from Malaysia Airlines to exotic locations, all you can eat ice cream buffets for your family from Baskin-Robbins and other special experiences when you participate.

• Big Baby Fair (12 – 16 July 2019)
Shoppers can look forward to great savings with up to 80% off, RM 1 deals and over RM100,000 worth of collectable vouchers on diapers, milk, strollers, feeding accessories, toys and more.
*Terms and Conditions apply.

With Over 1,200 Merchants, the 5th #MYCYBERSALE Is Set to Be the Biggest Online Sale

Nearly 70 percent of them are Small Medium Enterprises (SME) and not only that, 600 merchants are ready to ship all orders locally and overseas. 

#MYCYBERSALE 2018 also attracts more than 100 partners offering fantastic discounts up to 99%, contributing more than 62 per cent private sector funding and has the potential to reach over 13.9 million online shoppers in Malaysia

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#MYCYBERSALE 2018, happening from 3rd to 7th September, is organised by the National ICT Association of Malaysia (PIKOM) and supported by the Malaysia Digital Economy Corporation (MDEC).

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The regional and international brands taking part in this online sale event include:

  • Lazada
  • Shopee
  • Shopback
  • 28Mall
  • Malaysia Airlines Berhad
  • Qoo10
  • HermoWhatsApp Image 2018-08-31 at 21.58.02
  • Shopback
  • Coca Cola
  • Mead Johnson
  • Unilever.

#MYCYBERSALE merchants have lined up attractive deals and items at hugely-discounted prices for consumers to take advantage of. This is the time to grab fantastic travel deals, your favourite tech gadgets, shop for festive holiday gifts and year-end parties,” said Ganesh Kumar Bangah, Chairman of PIKOM.

Almost two thirds of the Malaysian internet users are online shoppers and #MYCYBERSALE 2018 has the potential to reach over 13.9 million online shoppers in Malaysia!!

Ganesh also added that PIKOM is confident the targeted RM370 million in GMV for the event will be surpassed. GMV is defined as the total revenue generated during the five-day sales period before making an allowance for discounts.

In line with its theme – ‘DRIVING GROWTH THROUGH OMNI CHANNEL COMMERCE,’ #MYCYBERSALE 2018 is aimed at encouraging SMEs and micro-enterprises to adopt an omnichannel approach for their businesses to reduce dependency on social media private messaging sales.

More than 600 merchants are expected to ship orders to China, United Arab Emirates, United States and other countries in Europe and South East Asia.

With the favourable Ringgit currency rate expected to attract more overseas customers to #MYCYBERSALE 2018, PIKOM is confident that the targeted RM50 million export revenue will be achieved, said Ganesh, who was speaking at the launch of #MYCYBERSALE 2018 which was attended by more than 350 guests, here in Kuala Lumpur today.

#MYCYBERSALE 2018 online sale event has become a catalyst for merchants in Malaysia to be part of the e-Commerce ecosystem and contribute to the domestic and export e-Commerce revenue.

In 2017, #MYCYBERSALE attracted 1,007 merchants generating RM311 million in GMV, with RM39 million in export revenue.

#MYCYBERSALE 2018 event drew strong support from more than 100 leading corporate and retail brands in the private sector which included Pinnacle Partners Commerce.Asia, Fusionex, Mastercard and Lazada; Premier Partners Mobiversa, SAP Malaysia, Shippop, Shopback, CapFiX and y5zone Malaysia; Gold Partners iPay88 and Malaysia Productivity Corporation (MPC) and Silver Partners SF Express, eGHL, GDex, LWE, SF Express, World First and City-Link Express. The event also attracted initiative partners and marketing partners as well as lucky draw sponsors.

“This is the second year that PIKOM is helming #MYCYBERSALE and I am confident it is on a progressive road to become a fully self-sustainable event as more than 62 per cent of the event this year is funded by the private sector compared with 40 per cent last year,” Ganesh added.

He added that from this year onwards, the #MYCYBERSALE event will be held annually between the National Day and Malaysia Day for consumers to take advantage of the attractive deals and rock-bottom prices, offered by the merchants during these memorable national celebrations.

Datuk Yasmin Mahmood, Chief Executive Officer of Malaysia Digital Economy Corporation (MDEC), commended the efforts by PIKOM in taking on the mantle of organising the campaign for the second year running.

“Initiated by MDEC in 2014, we are pleased to continue to support #MYCYBERSALE, which is helping more local SMEs take their rightful place in the burgeoning eCommerce arena and place Malaysia as a regional eCommerce powerhouse.

Initiatives as #MYCYBERSALE are aligned with a most fundamental objective of the National Strategic eCommerce Roadmap, which is to accelerate adoption of eCommerce (in Malaysia). Our SMEs and microenterprises will benefit greatly from these proactive steps to boost online trade.”

According to the Department of Statistics Malaysia, the eCommerce growth rate in Malaysia is expected to grow from the 10.6% in 2016 to 20.8% by 2020. With one of the highest internet penetrations in Southeast Asia at 85.7% and mobile penetration at almost 140%, Malaysia has become one of the fastest growing emerging eCommerce emerging markets in the region.

“The nation’s merchants, SMEs, industry and our consumers are forging ahead to digitalise Malaysia’s proud tradition as a global trading nation. These are stepping stones to even greater things: Malaysia is now moving up the value chain and trading in ideas, innovation and new technologies in a spirit of collaboration across different sectors.”

At the stroke of midnight on 3rd September, consumers will be spoilt for choice by the wide array of promotions and deals at from over 20 retail categories to choose from.

Products ranging from electronics, fashion, baby and kids, travel, health and beauty, home and living, food and beverage, wellness services, home appliances, to sporting equipment and the best is there are over 70 lucky draw prizes to be won!!

More info, check out

Aplikasi LAZADASTYLE Untuk Si Fesyenista

Pelancaran aplikasi mudah alih LAZADASTYLE bakal meletakkan Lazada sebagai destinasi beli-belah fesyen terpilih di kalangan generasi millenial di Malaysia


Sempena pelancaran kempen tahunannya, Riang Ria Raya yang bakal berlangsung dari 1 hingga 4 Jun 2018, platform e-Dagang terkemuka Lazada Malaysia bakal memperkenalkan LAZADASTYLE, satu destinasi sehenti aplikasi mudah alih dan laman sesawang yang menyasarkan para fesyenista.

Inisiatif ini beriltizam untuk menawarkan pembeli membeli-belah dengan pelbagai cara baharu bagi meneroka rangkaian Lazada yang terdiri daripada 65 juta SKU, termasuklah pakaian, aksesori fesyen, kasut, jam tangan, dan beg.

Christophe Lejeune, Ketua Pegawai Eksekutif Lazada Malaysia berkata,


“Populasi wanita millennial di Malaysia meningkat dengan amat pantas sekali, sekaligus menjadikan mereka pembeli-belah dengan kuasa beli yang tertinggi di platform kami. Sehubungan itu, mereka menjana kuasa beli serta corak pembelian yang baharu dari segi pakaian dan kosmetik. Oleh itu, LAZADASTYLE merupakan cara kami untuk mencipta cara peruncitan yang unik serta memberikan mereka akses langsung kepada trend terkini, tidak kira jenama global yang terulung mahupun jenama tempatan unik.

Seiring dengan Aidilfitri yang bakal menjelang, Lazada Malaysia telah menggandakan penawaran jenama fesyen tempatan, termasuklah Doublewoot, Major Drop dan Twenty3. Bagi memastikan pengguna dapat membeli produk fesyen dengan cara yang interaktif lagi menyeronokkan, kami akan memperkenalkan model peruncitan multi-skrin di dalam mahupun luar talian.” 

LAZADASTYLE yang dilancarkan hari ini merangkumi TIGA inisiatif bagi peruncitan fesyen.


• Program TV Realiti Fesyen LazAdaStyle
-Rancangan ini merupakan program TV realiti fesyen pertama di Malaysia melalui gandingan dengan Media Prima Television Networks, dan disiarkan pada setiap Ahad, jam 3 petang di TV3.

Rancangan ini menghimpunkan lapan pereka fesyen untuk mencipta gaya rekaan unik dengan bahan-bahan fesyen yang dibeli dari Lazada. Setiap minggu, mereka akan menyahut cabaran untuk mencipta gaya tersendiri berdasarkan tema dan masa yang ditetapkan.

Pemenang berpeluang memenangi hadiah lumayan sehingga RM100,000, manakala para penonton pula berpeluang memenangi pelbagai baucer melalui promosi multi-skrin semasa siaran program ini. Penonton yang berminat mendapatkan gaya yang direka oleh peserta-peserta cabaran ini boleh berbuat demikian di penghujung rancangan melalui aplikasi mudah alih atau laman sesawang Lazada.

Rancangan ini akan memaparkan fesyen terkini dari Lazada Malaysia, memberikan tip-tip fesyen serta memaparkan personaliti-personaliti ternama dalam industri fesyen di Malaysia, seperti pereka fesyen, Rizman Ruzaini, pengasas majalah fesyen dalam talian WWorld, Wirda Adnan, jurugambar terkenal, Bustamam Mokhtar, pereka stail selebriti, Min Luna, serta selebriti-selebriti tanah air terkenal seperti Yasmin Hani, Shahrin Razali, Siti Sara, dan Sherry Alhadad sebagai panel juri dan mentor.

• Saluran beli-belah LAZADASTYLE

-Saluran beli-belah ini boleh diakses dengan aplikasi mudah alih serta laman sesawang Lazada, sekaligus menyediakan cara beli-belah baharu kepada penggemar fesyen. Saluran LAZADASTYLE memaparkan gaya tersendiri, rekaan tempatan serta cara interaktif untuk membantu pengguna mencari kombinasi produk yang paling sesuai.

• Kedai Pop-up LAZADASTYLE

-Kedai-kedai Pop-up ini boleh dijumpai di Lembah Klang semasa tempoh Ramadhan dan Aidilfitri. Pelanggan akan berpeluang untuk mencari, merasa serta mencuba produk-produk fesyen kegemaran mereka sebelum membuat pembelian dengan pengimbas kod QR dalam aplikasi mudah alih Lazada.

Selain itu, orang ramai juga berpeluang menikmati promosi-promosi berikut yang berlangsung dari 1 hingga 4 Jun sepanjang kempen Riang Ria Raya:

• Diskaun sehingga 90% dari Asus, Hewlett Packard, Senheng, Samsung, Xiaomi, Panasonic, Carlo Rino, Urban Decay, dan Watsons, serta lebih 600 baucer untuk dimenangi.
• Lebih daripada 600 tawaran istimewa serta tawaran gabungan dari jenama-jenama seperti Poney, Siti Khadijah, Levi’s, dan Drypers.
• Menyertai acara istimewa ‘Shake-Shake Duit Raya’ untuk peluang memenangi pelbagai baucer beli-belah Lazada.

Untuk maklumat lanjut mengenai kempen Riang Ria Raya Lazada Malaysia, sila layari