GUARDIAN DINOBATKAN SEBAGAI PERUNCIT NO 1 DI ANUGERAH JENAMA PUTRA 2021

Tahniah & Tahniah Guardian Malaysia! 

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Memang hebat sungguh Guardian Malaysia kerana memenangi anugerah berprestij ini!

Manakan tidak! 

Komitmen Guardian Malaysia yang jitu dalam memastikan kepuasan pelanggan dengan menyediakan produk berkualiti pada nilai hebat dan keupayaan untuk menggerakkan perniagaan bersesuaian dengan persekitaran pasaran yang mencabar dan pantas berubah adalah antara sebab Guardian Malaysia telah dipilih sebagai Peruncit Nombor Satu oleh pengguna di Malaysia di dalam Anugerah Jenama Putra 2021.

Soren Lauridsen, Ketua Pegawai Eksekutif Guardian Health and Beauty Sdn Bhd berkata;

“Kemenangan dan penghormatan yang luar biasa ini adalah hasil kerja berpasukan yang cemerlang serta kerja keras yang diberikan oleh semua orang di Guardian Malaysia termasuklah rakan-rakan perniagaan kami. Hakikat bahawa kami telah memenangi anugerah idaman iaitu Anugerah Platinum (Kategori Runcit) pada tahun yang sangat mencabar seperti 2021, dimana wabak Covid masih berleluasa, lengkap dengan sekatan dan kawalan pergerakan, menjadikan kemenangan ini sangat manis dan bermakna.”

Ia juga merupakan ganjaran di atas usaha yang telah kami lakukan, dan untuk memberi tumpuan penuh kepada kepuasan pelanggan dengan memberikan nilai hebat untuk membantu pelanggan melalui masa yang sukar. Kami sangat gembira usaha kami tidak sia-sia. Untuk diundi oleh rakyat Malaysia sebagai peruncit utama mengatasi lautan jenama terkenal adalah satu penghormatan yang sangat besar.” 

Anugerah Jenama Putra adalah anugerah pengiktirafan jenama yang paling berprestij oleh industri pemasaran dan komunikasi Malaysia. Ia adalah anugerah jenama yang disokong oleh MATRADE dan SATU-SATUNYA anugerah yang dipilih oleh orang ramai.

Tahun ini, lebih 11,000 responden daripada pengguna di seluruh Semenanjung dan Malaysia Timur telah mengambil bahagian dalam kajiselidik pilihan pengguna yang dikendalikan oleh sebuah syarikat penyelidikan bebas untuk menentukan jenama-jenama kegemaran mereka merentasi 24 kategori produk dan perkhidmatan yang berbeza. Dalam setiap kategori, Platinum, Emas, Perak dan/atau Gangsa akan dianugerahkan kepada jenama yang menjadi pilihan utama rakyat Malaysia.

Oleh itu,

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Sebagai tanda penghargaan dan terima kasih kepada semua rakyat Malaysia yang mengundi, Guardian mengadakan ‘Jualan Terima Kasih’ bermula pada 1 Mac hingga 27 Mac 2022.

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Jualan Terima Kasih yang kami adakan ini menawarkan lebih daripada 700 produk kesihatan dan kecantikan yang ditawarkan secara Beli 1 Percuma 1 dan turut menampilkan peraduan Beli & Menang dengan hadiah bernilai RM300,000 untuk dimenangi oleh 10,000 pemenang. Lima Kerusi Urut OGAWA iMelody, 20 jam Tag Heuer Aquaracer adalah antara hadiah yang ditawarkan. Apa yang pelanggan perlu lakukan adalah membuat pembelian minimum RM30 untuk mendapatkan kad peraduan dan kod QR untuk memuatnaik gambar atau imbasan resit mereka untuk menyertainya.

Tidak perlu dijelaskan, kami juga telah mempergiatkan usaha untuk memastikan kami terus memberikan yang terbaik kepada pelanggan dengan memperkenalkan teknologi terkini untuk pengalaman pengguna yang lebih baik. Sebagai contoh, kami telah melancarkan Aplikasi Mudah Alih Guardian baru-baru ini dengan lebih banyak ciri menarik, kemudahan 24/7 dan tawaran-tawaran app-klusif,” tambah Soren.

Selain itu, Guardian Malaysia juga telah melancarkan kempen baru Live Health Smart, satu inisiatif untuk membantu pelanggan agar hidup lebih sihat, lebih bijak menerusi pengetahuan produk yang lebih luas dan akses kepada nasihat profesional daripada ahli-ahli farmasi Guardian.

Sebagai sebahagian daripada kempen itu, Guardian melancarkan satu siri pendidikan untuk melengkapkan pelanggan dengan pengetahuan tentang cara mencegah dan mengendalikan penyakit biasa seperti diabetes, kesihatan jantung, kesihatan kulit dan kesihatan umum. Selain itu, lebih banyak jenama dan pilihan produk yang lebih luas akan disediakan bagi memastikan pelanggan mempunyai pilihan sihat yang lebih banyak.

“Lagipun, kami memiliki reputasi dan legasi sebagai pakar kesihatan komuniti yang dipercayai dan pemenang Stor Kegemaran Malaysia untuk dipertahankan. Kini kami perlu meningkatkan tahap perkhidmatan dan nilai yang kami tawarkan,” kata Soren.

#GuardianMYApp
#No1StoreMalaysia

 

Guardian Malaysia Umum Empat Pemenang “The Face of Healthy Beauty”

Selama dua bulan Guardian Malaysia melakukan pencarian untuk pertandingan ‘The Face of Healthy Beauty’, akhirnya pada 27 Julai lalu, mereka telah menemui EMPAT wanita Malaysia daripada 16 peserta yang berjaya memasuki peringkat akhir pertandingan tersebut.

Their lives will not be the same again! From left - Nur Aimi Abdul Ghani, Nurul Ezzaty Hasbullah, Karyll Chee and Yasmin Khalid were crowned as Guardian's Face of Healthy Beauty

EMPAT wanita tersebut adalah:

  1. Nur Aimi Binti Abdul Ghani, 31
  2. Nurul Ezzaty Binti Hasbullah, 23
  3. Karyll Chee Kar Yee, 23
  4. Yasmin Binti Khalid, 23

The 16 grand finalists of The Face of Healthy Beauty posing for a group photo

Keempat-empat wanita ini telah dinobatkan selepas pencarian selama dua bulan di seluruh negara yang menyaksikan lebih 1,100 penyertaan termasuk berjaya melepasi 400 calon terpilih dan 100 peserta separuh akhir dari 4 wilayah berbeza di Malaysia.

Bagi keempat-empat wanita ini, hidup mereka bakal berubah.

Setiap pemenang akan:

  • menandatangani kontrak satu tahun sebagai Duta Jenama Guardian
  • menerima wang tunai bernilai RM10,000
  • baucar Guardian bernilai RM10,000
  • RM5,000 setiap seorang untuk disumbangkan kepada organisasi amal pilihan mereka
  • bakal menghiasi muka depan Katalog Jenama Guardian dan beberapa kolateral lain
  • menerima produk-produk sumbangan penaja.

(Right) Nurul Ezzaty explaining her healthy edible terrarium to the judges at the Grand Finale of The Face of Healthy Beauty

Dikenali sebagai yang pertama seumpamanya di Malaysia, pencarian ‘The Face of Healthy Beauty’ ini terbuka kepada semua wanita Malaysia berumur 18 tahun dan ke atas.

Berucap di pertandingan akhir tersebut, DY Cho, Pengarah Pemasaran, Asia Tenggara, Guardian Health and Beauty Sdn Bhd berkata;

“Pencarian Duta Jenama Guardian baru ini merupakan pengalaman yang sangat bermakna buat kami kerana kami menemui begitu ramai wanita yang memberi inspirasi dan menepati kriteria pencarian iaitu Healthy Beauty.

Keempat-empat orang pemenang ‘Face of Healthy Beauty’ ini merupakan bukti falsafah jenama Guardian iaitu kesihatan yang baik adalah asas kepada kecantikan sebenar dan mereka akan membantu kami menyebarkan mesej ini kepada para pelanggan kami. Mereka adalah wanita yang menjalani kehidupan sepenuhnya dengan cara yang sihat dan memiliki stail tersendiri serta personaliti yang menarik. Mereka juga mempunyai sikap yang positif, mengutamakan kesihatan dan turut mementingkan penampilan diri.” 

Selain empat pemenang utama, terdapat lapan pemenang kategori dan mereka adalah;
1. Paling Sihat (diilhamkan oleh Blackmores) – Cruzellyn Alex
2. Paling Elegan (diilhamkan oleh Bio-essence) – Palvinder Kaur A/P Savinder Singh
3. Paling Kelihatan Muda (diilhamkan oleh Garnier) – Nur Aimi Binti Abdul Ghani
4. Paling Ekspresif (diilhamkan oleh L’oreal) – Karyll Chee Kar Yee
5. Paling Bersemangat (diilhamkan oleh Maybelline) – Nurul Ezzaty Binti Hasbullah
6. Paling Berkeyakinan (diilhamkan oleh Nivea) – Alwizah Al Yafii Binti Ahmad Kamal
7. Paling Ceria (diilhamkan oleh Safi) – Vanessa Yoong Foong Woon
8. Paling Menawan (diilhamkan oleh TRESemmé) – Nor Marissa Alia Binti Ahmad Lokman

Setiap pemenang kategori membawa pulang hamper produk bernilai RM500.

Bagi pelanggan Guardian yang telah mengundi finalis kegemaran mereka untuk menang dalam Pusingan Akhir, teruskan mengikuti laman Facebook Guardian untuk mengetahui siapakah pengundi bertuah yang dipilih oleh para pemenang untuk memenangi baucar Guardian bernilai RM500.

Maklumat lanjut tentang pencarian dan finalis pertandingan akhir serta terma dan syarat penuh penyertaan boleh didapati di https://theface.guardian.com.my.

#guardianmy
#faceofguardianmy

 

Four Finalist Selected for GUARDIAN Are You ‘The Face of Healthy Beauty’ 3rd Semi Finals

16 Finalist have been chosen so far for the Guardian Malaysia ARE YOU ‘THE FACE OF HEALTHY BEAUTY’.

All 25 semi-finalists posing on stage

After a hard-fought semi-finals where each of the 25 shortlisted semi-finalists had to go through challenges that display their aptitude and personality to deservedly earn the title ‘The Face of Healthy Beauty’, four finalists emerged to progress to the Grand Finals to be held in Kuala Lumpur on 27 July 2019.

Four finalists from the central region. (From left) Karyll Chee, Alwizah Al Yafii, Nurul Ezzaty, and Nur Aimi

The FOUR finalists from the Central region were:

1. Alwizah Al Yafii Binti Ahmad Kamal
2. Karyll Chee Kar-Yee
3. Nur Aimi Binti Abdul Ghani
4. Nurul Ezzaty Binti Hasbullah

Lawyer and mother of two teenage boys, Alwizah Al Yafii Binti Ahmad Kamal, 45, from Kuala Lumpur, was very happy and very surprised to be picked as a finalist.

“I really thought I did not stand a chance against such an accomplished group of semi-finalists who were so beautiful, so young, so confident with so much energy, from different walks of life and who mostly held professional jobs. So this win was really unexpected for me and I still can’t believe it. I’m so happy,” she said.

Alwizah said she wasn’t a ‘pageant’ person but she was a firm believer on being healthy especially now when women say they don’t have time to keep healthy because of work commitments.

“I want to be an ambassador for health and beauty because this is my passion,” she added.

Alwizah who counts Tun Mahathir as her idol says like Tun she wants to keep on working until she is in her nineties so keeping healthy is very important. And being the oldest semi-finalist in the Central region she feels she is on her way to achieving that goal.

Alwizah who didn’t have time to prepare for the contest due to her busy work schedule and mundane duties as a mother also said that she applauded Guardian for conducting this search because it shows that the ordinary women such as young working mothers and working women can be healthy and beautiful as well.

“We are not superstars, movie stars or celebrities. We want to show that we are normal women with normal problems and yet we can strive to be healthy and beautiful at the same time.”

More personal details on these first four finalists can be found on the contest microsite at https://theface.guardian.com.my.

The last semi-finals will be held in Kota Kinabalu Sabah on 7 July.

At the launch of this nation-wide search in May this year, Soren Lauridsen, CEO, South East Asia, Guardian Health And Beauty Sdn Bhd said:

“This search for The Face of Healthy Beauty is NOT a Beauty contest. In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too.”

Each winner will:

  • sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash
  • RM10,000 Guardian vouchers
  • RM5,000 each for them to give to a charity organization of their choice
  • Will be featured on the Cover of Guardian’s Brand Catalogues and other collaterals and will receive products from participating sponsors

Soren explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.

“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being,” Soren said.

By focusing on this consumer need since its very first store at The Weld 52 years ago, Guardian, has become the store to go to for health and beauty needs.

He said:

“While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the health and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.”

“To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products,” Soren added.

Touted as the first-of-its-kind in Malaysia, this search for ‘The Face of Healthy Beauty’ is open to all Malaysian females aged 18 years and above. Entries were submitted online at https://theface.guardian.com.my.

Participants needed to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty?’ or write in not more than 100 words why they want to be The Face of Healthy Beauty.

One hundred (100) shortlisted participants will be selected to attend each semi-final to be held at Johor Bahru City Square, Gurney Plaza Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.

In addition to the four winners, there will be eight category winners to be awarded by sponsors. These are: Most Healthy (Blackmores), Most Elegant (Bio-essence), Most Youthful (Garnier), Most Expressive Eyes (L’Oréal), Most Passionate (Maybelline), Most Confident (Nivea), Most Cheerful (Safi) and Most Charming (TRESemmé)

Guardian customers can also vote, from 8 July – 24 July 2019 on the microsite, for their favourite finalist to win at the Grand Finals. The votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian. For one vote, no purchase is required; for 5 Votes, they need to purchase any item from Guardian and for 10 Votes, they need to purchase any participating sponsor brands in a single receipt.

If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each Winner will pick 1 voter. The selected voter will be rewarded with RM500 worth of Guardian vouchers.

Furthermore, there is also a Scan & Win contest for customers from 10 June to 7 July 2019. QR codes will be placed in Guardian stores for customers to scan. After scanning the QR code, they just need to answer four questions related to healthy beauty. After answering, they will receive an instant voucher for their next purchase.

More details of the search, and the full terms and conditions for participation are available at https://theface.guardian.com.my.

#guardianmalaysia
#FACEofguardianMY

GUARDIAN Are Looking For YOU!

Guardian Malaysia has launched a nation-wide quest to find FOUR women who bests fit the bill as “The Face of Healthy Beauty” to be its brand ambassadors.

WhatsApp Image 2019-05-21 at 3.46.39 PM

Soren Lauridsen, CEO, South East Asia, Guardian Health, And Beauty Sdn Bhd said:

“This search for The Face of Healthy Beauty is NOT a Beauty contest. In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first: and looks after her physical beauty too.”

WhatsApp Image 2019-05-21 at 3.46.42 PM

Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash, RM10,000 Guardian Vouchers and RM5,000 each for them to give to a charity organisation of their choice. They will be featured on the cover of Guardian’s Brand Catalogs and other collateral and will receive products from participating sponsors.

Saren also explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.

“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being;” Saren said.

By focusing on this consumer need since its very first store at the Weld 52 years ago, Guardian has become the store to go to for a health and beauty needs.

He said:

While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the heath and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.

To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products.”

Touted as the first-of-its-kind in Malaysia, this search for The Face of Healthy Beauty is open to all Malaysian females aged 18 years and above. Entries are to be submitted online at:

https://theface.guardian.com.my

Participants need to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty? one full length photo and one passport photo of themselves. Submissions can be made from 20 May until 12 June 2109.

100 shortlisted participants will be selected to attend the semi-finals at Johor Bahru City Square, Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalau Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.

In addition to the four winners, there will be 8 category winners to be awarded by sponsors. There are:

  1. Most Healthy (Blackmores)
  2. Most Elegant (Bio-essence)
  3. Most Youthful (Garnier)
  4. Most Expressive Eyes (L’Oreal)
  5. Most Passionate (Maybelline)
  6. Most Confident (Nivea)
  7. Most Cheerful (Safi)
  8. Most Charming (TRESemme)

Guardian customers can also vote from 8 July to 24 July on the microsite for their favourite finalist to win at the Grand Finals. the votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian. For one vote, no purchase is required, for 5 votes, they need to purchase any item for Guardian and for 10 votes, they need to purchase any participating sponsor brands in a single receipt.

If that particular contestant wins in the Grand Finals, then she will do a draw back to pick her lucky voter. A total of 4 draws will be done. Each winner will pick 1 voter. The selected voter will be rewarded with RM500 worth of Guardian vouchers.

There is also a Scan & Win contest for customers from 10 June to 7 July. QR codes will be placed in Guardian stores for customers to scan. After scanning the QR code, they just need to answer four questions related to healthy beauty. After answering, they will receive an instant voucher for their next purchase.

More details, click https://theface.guardian.com.my

‘Your Everyday Spring’ Now Available in GUARDIAN Malaysia

This Korea’s Award Winning Skincare and Beauty Brand, Aprilskin can be found in Guardians shelves.

Coveted for its overall effectiveness in giving natural, dewy and radiant complexions, the accessibility of the brand in Malaysia shores ends the hassle of searching for these sought-after products online for k-beauty and skincare enthusiast.

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Founded in 2014, Aprilskin has gained popularity and built up loyal followings shortly after with the launch of Signature Soap Original, a deep cleansing natural soap, leading the 3rd Generation KBeauty wave in and outside of Korea. The brand gained its international fame with its products formulated with nature’s good ingredients to restore skin’s natural radiant glow.

Sunga Yi, Global Public Relations Manager of April Skin

“We noticed the love for our products from beauty communities in the Malaysia market. And we are very excited with the expansion to Malaysia through Guardian to strengthen our customer experience and provide easier access of our products to Malaysians.” quotes Ms. Sena Kang, Executive Director of Aprilskin’s Global Business Department.

Aprilskin is now available in Malaysia at selected Guardian stores with its wide selections of skincare, cosmetic and haircare range.

The Perfect Magic Snow Cream

Aprilskin’s best-selling Perfect Magic Snow Cream (RM117.92) is an instant and lasting tone-up cream infused with 70% of Himalayan glacier milk. Unlike the usual tone-up cream Perfect Magic Snow Cream boasts a light-as-snow texture that is great for the hot and humid weather of Malaysia. The product gives not only instant, but also lasting tone-up effects when used regularly as part of your skincare routine.

The Perfect Magic Snow Cream works great as a base for the Perfect Magic Cover Fit Cushion (RM133.96). Powered by 67% ultra-hydrating water drop serum, the moisture- charge formula with glowing finish locks in make up for 24 hours.

“Skincare is a timeless beauty trend without borders. Through creating products from naturally-derived ingredients that nurtures skin, Aprilskin focuses on enhancing every one of our consumers’ unique yet effortless natural beauty,” added Kang.

Aprilskin is now available in Malaysia at selected Guardian stores such as Guardian Sunway Pyramid, Guardian One Utama, Guardian KLCC, Guardian Mid Valley and more.

For more exciting updates by Aprilskin Malaysia, follow the:

Aprilskin is part of leading Seoul-based lifestyle company APR Corporation with cosmetic brands such as Medicube and Forment as well as street wear brand Nerdy.

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About Aprilskin
Everyday Spring with Aprilskin – Aprilskin delivers beauty from true nature. Founded in 2014, Aprilskin is a Seoul-based natural cosmetics brand which offers skincare products along with makeup and hair products made with true ingredients from nature. The fast-growing beauty company quickly gained international brand awareness through digital word-of-mouth with its tried-and-true products. Videos of bloggers experiencing the benefits of Aprilskin’s ‘Signature Soap’ went viral, selling over 2,000,000 units leading to massive sales and establishing loyal fans domestically and globally.

In Korea’s highly sophisticated and competitive cosmetics market, Aprilskin has emerged as the 3rd Generation Beauty. 1st Generation Beauty is defined by high-end traditional Korean brands – mainly prominent in the domestic market, 2nd Generation Beauty refers to the introduction of affordable and contemporary brands that make up a big part of the global K- beauty trend. Stripping away all smokes and mirrors of marketing, 3rd Generation Beauty is defined by product value through consumer experience. As a company made by the brand’s community and tried-and-true testimonials, Aprilskin leads the industry at the forefront of 3rd Generation Beauty.

Co-founders Byunghoon Kim and Jukwang Lee are named to 2017’s class of Forbe’s 30 under 30 Asia as the duo continues to bring change and innovation to the industry.

For more information on Aprilskin, please visit at:

GUARDIAN MALAYSIA Celebrates Its 51st Anniversary with Huge Savings Campaign

Let’s head out to any Guardian outlets and enjoy lots and lots of discounts plus savings of 51% on a range of more than 1,000 items!!!!

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CEO of Guardian Health and Beauty Sdn Bhd (Guardian Malaysia), Mr. Soren Lauridsen, said:

“Our 51st anniversary campaign has been designed to complement our year-long Knockdown Prices campaign launched in February, so that customers can enjoy greater savings during the month.

The core feature of the anniversary campaign is to offer customers a range of 1,000 items under a “mix & match” purchase, whereby they would enjoy a 51% discount on the price of the second item.

What better way to reward our customers than to help them to save and contain rising costs of living? We believe our customers across the country, including those who prefer to make purchases online, would be delighted by the wide product range and huge discount.”

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In addition, there would also be in-store Beauty Fair throughout the month, where RM30 voucher would be given out with any purchase of cosmetics and fragrance worth RM120 and above, in a single receipt.

To spice up the visits to Guardian stores during the anniversary period, Guardian has lined up Instore surprises, where the first customer to spend RM51 and above in selected designated stores throughout the country, will receive a mystery gift!

There will be at least one winner each day, with a total of 51 gifts awaiting lucky shoppers. Winners will be announced every Thursday on Guardian FB.

On top of these, Guardian Malaysia would be giving away a smart band health tracker worth RM99 for purchases of health care products above RM250, at selected Guardian stores.

Commenting further on the campaign and offers, Soren said:

“Guardian has been a leading brand in Malaysia for the past 51 years. We have a reputation of offering a wide range of exclusive and high quality products at very affordable prices. Campaigns such as these enable Guardian to re-focus on the brand’s DNA, which is, to always offer customers the best in terms of price, quality and service.”

For more information and details of the campaign and on-going promotions, please visit www.guardian.com.my

GUARDIAN Bawa 100 Kanak-Kanak Beli-Belah Sempena Raya dan Hadiri Iftar

 

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100 kanak-kanak yang diraikan oleh Guardian Malaysia adalah dari Pertubuhan Kebajikan & Pendidikan Cahaya Bistari di Batu Caves, Selangor dan Asrama Darul Falah (ASDAF) di Bukit Persekutuan, Kuala Lumpur.

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Empat selebriti terkenal tanah air iaitu Emma Maembong, Mawar Rashid, Syada Amzah dan Aisha Liyana juga turut serta dalam sesi membeli-belah dan iftar istimewa bersama kanak-kanak tersebut.

Penolong Pengurus Perhubungan Awam dan Kerajaan Guardian Health and Beauty Sdn Bhd, Farahani Failul Rahman, yang mengetuai pasukan Guardian dalam menganjurkan acara tersebut di Pusat Latihan Kecemerlangan Dairy Farm di Bandar Kinrara berkata:

“Sebagai rakyat Malaysia, kami tahu bahawa Ramadan adalah bulan yang mulia dimana menjaga kebajikan dan membantu golongan yang kurang bernasib baik adalah amat digalakkan. Dan setiap tahun, dengan semangat memberi dan berkongsi, Guardian Malaysia akan memainkan peranan kami dalam memberi sumbangan dan membawa kegembiraan kepada mereka yang memerlukan.

“Ramadan ini, Guardian Malaysia telah memutuskan untuk memberikan pengalaman dan kenangan membeli-belah yang cukup istimewa kepada kanak-kanak dari dua buah rumah kebajikan ini.”

Selain daripada baucar RM100 untuk membeli-belah di Guardian dan Giant, dimana kanak-kanak ini boleh membeli barangan keperluan Hari Raya mereka, kami turut memberikan satu kejutan istimewa buat mereka!

Apa lagi kalau bukan kehadiran empat orang personaliti terkenal, yang mewakili kempen Hari-Hari Cun Guardian Malaysia, untuk menceriakan lagi pengalaman membeli-belah kanak-kanak ini dan berkongsi tip-tip berguna tentang tawaran-tawaran hebat yang terdapat di Guardian.” 

Pasukan Guardian Malaysia dankeempat-empat selebriti turut berbuka puasa bersama-sama dengan kanak-kanak itu.

Jelas Shirley lagi, Guardian berharap agar kanak-kanak ini – lelaki dan perempuan, berusia diantara 4 hingga 17 tahun – akan membawa pulang kenangan yang manis, yang dikenang untuk selamanya.

Miliki 2 Koleksi Produk Hello Kitty Dengan Berbelanja di GUARDIAN

Pasti ada ramai peminat kucing si Hello Kitty di luar sana kan?

GUARDIAN ada berita gembira yang ingin dikongsi bersama!
D

 

Guardian Health and Beauty Sdn Bhd dan Hello Kitty bekerjasama sekali lagi untuk memberikan senyuman kepada peminat, Hello Kitty tidak kira golongan muda mahupun yang berjiwa ‘muda’.

Buat kali pertamanya, peminat kucing paling comel ini bakal berpeluang memiliki tujuh barangan menarik yang direka khusus untuk Guardian Malaysia.

Ketua Pegawai Eksekutif Guardian Health and Beauty Sdn Bhd, Mr. Soren Lauridsen:C

“Inisiatif pemasaran unik ini diadakan untuk menggembirakan pelanggan dan peminat karakter popular Hello Kitty.

Dua koleksi ini telah direka sempena sambutan Tahun Baru Cina dan Hari Wanita Sedunia yang bakal disambut pada 8 Mac nanti. Oleh itu, barangan ini akan dikeluarkan dalam dua fasa, masing-masing dengan set barangannya tersendiri.

Kami yakin bahawa barangan comel ini bakal menambat hati pelanggan dan peminat. Bukan sahaja rekabentuknya yang eksklusif, ia turut ditawarkan pada harga yang sangat berpatutan, iaitu RM25 dan ke bawah.”

Rangkaian barangan “Hello Kitty Celebrates”– terdiri daripada selimut, kusyen, buku nota dan penanda buku.. Ia direka untuk mencerminkan mood perayaan, boleh didapati di stor-stor Guardian bermula hari ini hingga 7 Mac.

Manakala koleksi yang lain – “Hello Kitty Hello Confidence,” pula terdiri daripada beg tote, beg makan tengah hari, beg kosmetik dan beg komputer riba, hadir dalam warna ungu dan merah jambu dan membawa mesej “cinta”, “ceria” dan “semarakkan cinta” bagi melambangkan Hari Wanita Sedunia. Ia bakal dijual pada 8 Mac hingga 18 April.

Hello Kitty, yang telah memberi inspirasi kepada jutaan peminatnya di seluruh dunia, termasuk Malaysia, telah menubuhkan taman temanya sendiri iaitu Hello Kitty Town di Puteri Harbour di Johor.

Bersempena dengan pelancaran koleksi ini, Guardian Malaysia akan menawarkan lawatan ke Hello Kitty Town dan peluang bertemu Hello Kitty kepada pelanggannya di selatan tanah air.

Pelanggan yang membuat pembelian sebanyak RM150, termasuk mana-mana barangan Hello Kitty di stor-stor Guardian terpilih, akan berpeluang untuk menerima dua tiket percuma ke Hello Kitty Town. Tiket adalah terhad.

Cara-cara penyertaan

Untuk membeli mana-mana daripada tujuh barangan yang ditawarkan, pelanggan hanya perlu berbelanja RM20 termasuk mana-mana produk jenama penaja atau RM30, sekiranya tanpa barangan penaja.

Jadi berkunjunglah ke stor Guardian berdekatan dan kumpul koleksi anda sekarang!